Dick's Sporting Goods

Ecommerce Category Planning Manager

Posted on: 14 Apr 2021

Coraopolis, PA

Job Description

Description

Lead Merchants, Planning, Allocation and eCommerce teams to formulate pre-season & in-season plans to maximize eCommerce top line sales and bottom line profitability. Analyze assortment breadth, depth, seasonal trends and inventory by fulfillment channel to develop strategies and influence senior leadership to implement. eCommerce Category Planning Manager Role seeks to drive the Omni-Channel business through a focus on online sales, margin, and in stock. By proactively identifying opportunities, making meaningful recommendations, and aligning Leadership cross functionally, the eCommerce Category Planning Manager is responsible for accelerating online contribution and growth rate.

Analyze current business trends through: Monitoring the ecommerce OTB and ensuring inventory by channel is maximized in order to drive sales, margin, turn and GMROI goals. Review B&M; pricing, overall sales, and competitive landscape to recommend pricing to drive opportunities and exit out of unproductive inventory. Establish a vision with the Allocation team to ensure key items/Top sellers are in-stock based on selling trends online.

Analyze assortment breadth, depth, seasonal trends and inventory by fulfillment channel. Establish strategic direction for eCommerce in Line Reviews & Seasonal Milestones to ensure plan is defined to capture sales growth. Partner with planning team to confirm all category plans align in total to eCommerce financial planning guidance. Recommend inventory fulfillment by channel in order to maximize sales, margin and turn, as well as maintain appropriate balance of store presentation/inventory levels to support both in-store and online customer demand.

Ad-Hoc Analysis to dig into business deeper; define assortment growth opportunities based on competitor analysis completed by site merchandising team.

Forecast key events, Deals/Bid offers (Fathers Day, BTS, Holiday etc. through partnership with eCommerce and planning teams to ensure overall financial goals are met for eCommerce.

Qualifications

Requirements:

Bachelors Degree + 5-7 years of relevant experience

2+ years of planning or related merchandising/eCommerce experience

Dick's Sporting Goods

Coraopolis, PA

The Story begins ...

DICK’S Sporting Goods was founded in 1948 when an 18 year-old Dick Stack was working at an Army surplus store in Binghamton, New York. An avid fisherman, Dick was approached by the store owner to come up with a list of products needed to get into the fishing tackle business. After Dick presented his suggestions, the owner told him he was a dumb kid and had no idea what he was doing. Dick was upset and promptly quit. He went to his grandmother’s house where he spent a lot of time as a kid and told her what had happened.

Dick’s grandmother asked how much it would cost to build the store himself. Dick said it would cost $300. His grandmother then went to the cookie jar where she kept her life savings and gave him $300 and told him “do it yourself.” Dick used that money and his relentless work-ethic to open a bait-and-tackle shop in Binghamton. By the late 1970's, he expanded his product line to include much of what you’ll find at DICK’S Sporting Goods today.

...and lives on

Ed Stack is the current CEO and Chairman of DICK’S Sporting Goods. He and his siblings are responsible for taking two stores and growing the chain. DICK’S continues to offer the finest quality products at competitive prices, supported by teammates with a passion for sports. DICK’S Sporting Goods went public on the New York Stock Exchange on October 15, 2002 under the ticker symbol DKS.

Today, headquartered in Pittsburgh, PA, DICK'S Sporting Goods is a leading omni-channel sporting goods retailer offering an extensive assortment of authentic, high-quality sports equipment, apparel, footwear and accessories. As of May 1, 2019, the Company operated more than 720 DICK'S Sporting Goods locations across the United States, serving and inspiring athletes and outdoor enthusiasts to achieve their personal best through a blend of dedicated teammates, in-store services and unique specialty shop-in-shops dedicated to Team Sports, Athletic Apparel, Golf, Lodge/Outdoor, Fitness and Footwear.

DICK’S also owns and operates Golf Galaxy and Field & Stream specialty stores, as well as DICK’S Team Sports HQ, an all-in-one youth sports digital platform offering scheduling, communications and live scorekeeping through its GameChanger mobile apps, free league management services, custom uniforms and fan wear and access to donations and sponsorships. DICK'S offers its products through a content-rich eCommerce platform that is integrated with its store network and provides customers with the convenience and expertise of a 24-hour storefront.