Salesforce

Product Marketing Manager / Associate Manager - Sales Cloud

Posted on: 25 Feb 2021

San Francisco, CA

Job Description

To get the best candidate experience, please consider applying for a maximum of 3 roles within 12 months to ensure you are not duplicating efforts.

Job Category

Marketing

Job Details

Position Summary
We are looking for a creative, talented, passionate and well-rounded product marketer join the Sales Cloud Product Marketing Team. This is a highly collaborative role that works closely with many other functions in the broader Sales Cloud Marketing team, as well as across the company, especially with the Sales and Revenue Cloud Product organizations.

This role is responsible for Sales Cloud product positioning & messaging, narrative, and content development to support our product strategy. The successful candidate will partner with Solutions PMMs to represent key buyer challenges, industry perspectives, and develop compelling messaging that highlights how the product, customer success, and value pay off the Sales Cloud vision.

Ultimately, the successful candidate will partner with, and support, the Sales Cloud Marketing team and cross-functional teams to deliver world-class marketing.

RESPONSIBILITIES & IMPACT
Specific responsibilities that this role will own include developing and evolving content such as:

* Translating the Sales Cloud product strategy into compelling messages that reinforce our position at the leader in CRM

* Conduct Data Analysis, focus groups, and competitive analysis to determine messaging effectiveness

* Partner with Go to Market peers to launch new programs and plays

LEADERSHIP QUALITIES

* Team Alignment-- The candidate will align with cross-functional teammates and demonstrate commitment to their success through a high level of collaboration.

* Agility & Speed-- The candidate can work fast in a dynamic environment, supporting others as plans or strategies change, recognizing that the enemy of good is perfect.

* Innovation-- The candidate will thrive in innovating as much in the marketing messages they build as they do in the marketing operations we create and support.

* Customer Success-- The candidate will focus on customer success in everything they do, to bring industry solutions stories to life, to validate our use case prioritization, and to celebrate and thank customers for supporting us.

* Impact-- The candidate will strive for impact, not activity, in the plans they create and the work they deliver.

* Inclusion-- The candidate will always strive for equality, fairness, and inclusion in everything they do.

REQUIRED SKILLS / EXPERIENCE

* 4+ years experience in product marketing at a high tech company, or similar.

* Creative thinker that can generate innovative marketing ideas and lead a cross-functional team of stakeholders to drive execution.

* Ability to research key personas and roles, and develop and test messaging, value propositions, positioning, and other sales-related content.

* Dynamic, confident personality with ability to successfully define and drive project execution with minimal guidance amidst multiple priorities and goals.

* Proven ability to speak in front of internal, external, and global audiences.

* Strong skills in communication, writing and ability to work well cross-functionally.

* Exceptional team player with proven ability to lead through influence.

* Proven track record in performing well in a fast-paced environment and organizational skills to manage multiple projects with tight deadlines effectively.

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Salesforce welcomes all.

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Salesforce

San Francisco, CA

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