Citibank

Business Analytics Sr. Manager

Posted on: 12 Feb 2021

Atalnta, GA

Job Description

Sales growth & Planning Analytics Senior Manager (Vice President C13)

This position is responsible for providing Decision Management support to THD, Macys, Best Buy, L.L.Bean, and Meijer portfolios as well as Decision Management support for Sales growth and Planning strategy across the franchise portfolios within Citi Retail Services. The candidate will provide strategic insights to management based on analytics in order to achieve profitable sales growth and exceed business goals. This person may analyze prospects, customer, and marketing campaign information and conduct strategic analyses to explore growth opportunities through department shopping patterns, loyalty, rewards, sales growth and balance growth programs across the portfolios. The position may also conduct segmentation and targeting analytics in order to optimize marketing campaign performance and identify opportunities to increase partner sales, credit penetration, and balances.

Specific responsibilities will include but are not limited to:

* Partner with the THD, Macys, Best Buy, L.L.Bean, and Meijer DM managers to deliver analytic solutions to business initiatives. Work with local and off shore resources and provide analytic leadership and project management.
* Conduct segmentation analytics and develop targeting tools for sales growth and across the customer Life Cycle. Develop experimental test design, campaign performance tracking and recommend changes in strategies.
* Work with business partners managing various marketing programs, identify and execute opportunities to optimize marketable universe, offers and/or campaign performance. Interpret analytic findings and formulate recommendations to share with key decision makers.
* Provide analytics that facilitate appropriate marketing investment decisions to optimize marketing investment returns while maximizing partner sales. Provide analytic support to PRW process.
* Develop analytics that identify opportunities to grow partner sales through a variety of channels and offers.
* Support Business and DM functions in Audits and Business Control activities.
* Conduct ad hoc analyses as needed.

Qualifications:

* 4+ years of financial services experience in analytic role is required. Private Label Credit/Co-Brand experience preferred.
* Bachelors degree in a quantitative discipline is required (i.e. Statistics, Mathematics, Finance, Economics or Engineering). Graduate level preferred.
* Proficient SAS/SQL programming skills and advanced spreadsheet skills. Knowledge and experience of segmentation, statistical procedures, financial modeling and analytic tools (SAS E-Miner, Knowledge Seeker, etc.) are required.
* Proficient in Microsoft Office including strong PowerPoint skills to develop analytic presentations.
* Strong analytic ability and problem solving skills to proactively address business questions with innovative data driven solutions.
* Solid project management skills to focus on multiple priorities and drive impactful business solutions in a fast paced working environment.
* Ability to build partnerships with cross-functional teams in order to drive optimal business solutions through collaboration.
* Effective presentation and communication skills with the ability to summarize analytic findings to both technical and non-technical audiences, both at the peer and management level, internally and externally.
* Must have excellent communication and interpersonal skills, be organized, detail oriented, flexible and adaptive to matrix work environment.

Citi Retail Services (CRS) is the leading payments provider to many of the most notable brands in retail. With a diverse footprint spanning across sectors, including big box, apparel, electronics, industrial, power-sports, and more, CRS is shaping the industry and helping to drive major transformations across the retail space. Informed by handpicked data and insights, Citi Retail Services offers partners expert tools and solutions to build customer loyalty, increase profitability and drive business growth. There are more than 9,000 dedicated CRS employees strategically located across the U.S. Citi Retail Services is backed by the global capital, strategic insights and leadership of Citi (NYSE: C).

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Job Family Group:

Decision Management

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Job Family:

Business Analysis

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Time Type:

Full time

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Citi is an equal opportunity and affirmative action employer.

Qualified applicants will receive consideration without regard to their race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.

Citigroup Inc. and its subsidiaries (Citi) invite all qualified interested applicants to apply for career opportunities. If you are a person with a disability and need a reasonable accommodation to use our search tools and/or apply for a career opportunity review Accessibility at Citi.

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View the EEO Policy Statement.

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Citibank

New York, New York

Citigroup Inc., a diversified financial services holding company, provides various financial products and services for consumers, corporations, governments, and institutions in North America, Latin America, Asia, Europe, the Middle East, and Africa. The company operates through two segments, Global Consumer Banking (GCB) and Institutional Clients Group (ICG). The GCB segment offers traditional banking services to retail customers through retail banking, commercial banking, Citi-branded cards, and Citi retail services.

It also provides various banking, credit card lending, and investment services through a network of local branches, offices, and electronic delivery systems. The ICG segment provides wholesale banking products and services, including fixed income and equity sales and trading, foreign exchange, prime brokerage, derivative services, equity and fixed income research, corporate and consumer loans, investment banking and advisory services, private banking, cash management, trade finance, and securities services to corporate, institutional, public sector, and high-net-worth clients. As of December 31, 2018, it operated 2,410 branches in the United States, Mexico, and Asia. Citigroup Inc. was founded in 1812 and is headquartered in New York, New York.