Sr. Brand Associate
Posted on: 12 Feb 2021
Plano, TX
Job Description
Plano 7 (31067), United States of America, Plano, Texas
Sr. Brand Associate
Senior Brand Associate, Capital One Consumer Auto
Manages day-to-day marketing development and execution to support the Capital One Consumer Auto team. Serves as liaison between other brand strategy team members and product teams to develop and execute on creative marketing campaigns. Works effectively with a group, adheres to tight timeframes, and manages through issues. This role will be best filled by someone who is both proactive and collaborative.
Responsibilities:
* Translates and communicates business intent in a directive manner that agency, creative or execution teams can act on, oversees the creation of any resulting campaign-related requests and ultimately ensures that said business intent is correctly applied/maintained throughout the process.
* Manages creative process against timeline from brief development through execution including customer feedback, legal review and final approvals.
* Ensures consistent and effective brand messages.
* Drive, develop, test, analyze and create strategic marketing direction to include products and services.
* Create/distribute internal reports and updates pertaining to marketing projects and campaign performance.
* Use research data and coordinate with cross-functional teams to build marketing communications and plans.
Basic Qualifications:
Bachelors Degree
At least 3 years experience in advertising or marketing
At least 2 years experience in advertising production
Preferred Qualifications:
Master's Degree
4+ years experience in advertising or marketing
5+ Years experience in advertising production
2+ Years experience in media buying strategy
2+ Years experience in social media strategy
At this time, Capital One will not sponsor a new applicant for employment
authorization for this position.
Capital One
McLean, VA
Capital One Financial Corporation operates as the bank holding company for the Capital One Bank (USA), National Association; and Capital One, National Association, which provides various financial products and services in the United States, the United Kingdom, and Canada. It operates through three segments: Credit Card, Consumer Banking, and Commercial Banking.
The company offers non-interest-bearing and interest-bearing deposits, such as checking accounts, money market deposit accounts, negotiable order of withdrawals, savings deposits, and time deposits. It also provides credit card loans; auto, home, and retail banking loans; and commercial and multifamily real estate, commercial and industrial, and small-ticket commercial real estate loans. In addition, the company offers credit and debit card products; online direct banking services; and treasury management and depository services.
It serves consumers, small businesses, and commercial clients through the Internet and mobile banking, as well as through Cafés, ATMs, and branches located in New York, Louisiana, Texas, Maryland, Virginia, New Jersey, and the District of Columbia. Capital One Financial Corporation was founded in 1988 and is headquartered in McLean, Virginia.
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IndustryBanking/Financial Services
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No. of Employees48,800
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Website
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Jobs Posted1924
