Job Description

Job Description

We are

The Experience Agency. Accenture Interactive is a new breed of agency designed from the ground up to empower clients to own Experience from start to finish. The marketing landscape has dramatically changed: consumers want the same kind of Experience with every brand they encounter; there is a powerful convergence of marketing and technology; and brands are no longer built through advertising, but through Experiences. In order to unlock growth, marketing organizations need a new breed of agencyone that is part business consultancy, part creative agency and part technology powerhouse to enable them to design, build and run the best Experiences on the planet. Visit us at: www.accenture.com/accentureinteractive

There will never be a typical day at Accenture Interactive, but thats why people love it here. The opportunities to make a difference while working on exciting client initiatives are limitless in this ever-changing space. Heres a snapshot of your responsibilities:

* Subject matter expert in programmatic media buying and ad technology.
* Lead end-to-end programmatic engagements where Accenture is actively managing a Clients media budget. Own and manage the complete programmatic campaign life-cycle inclusive of architecting the programmatic media strategy, building media plans, conducting audience and media research, establishing partnerships with media and adtech vendors, executing programmatic buys, creating performance reports and implementing optimizations.
* Create, activate and manage campaigns across major DSPs (e.g. DV360, The Trade Desk, Oath, Amobee, etc.) and maintain a deep understanding of campaign management and optimization strategies
* Provide detailed account analysis and campaign updates on an ongoing basis to ensure that our advertisers are satisfied with their performance goals
* Perform evaluation of inventory sources, data, analytics solutions and technology platforms options in marketplace and develop roadmaps to help clients establish and achieve their programmatic media objectives
* Lead consultative engagements by collaborating with internal Accenture colleagues, our Clients and their marketing agencies to transform the marketing and analytics organization
* Partake in business development, RFP responses and new business opportunities
* Contribute to POVs and thought leadership
* Keep in front of industry, programmatic and paid media trends and developments by conducting research, engaging in training and attending industry events
* Evangelize Programmatic Buying both internally and externally

Qualifications

Basic Qualifications

* Bachelor's degree or equivalent (minimum 12 years) work experience
* Minimum of Bachelor's degree
* Minimum of 3-5 years of experience in digital / programmatic marketing, ad operations and/or Ad Tech
* Minimum of 2 years of experience buying and actively optimizing programmatic media campaigns using major DSPs (e.g. DV360, The Trade Desk, etc.)
* Minimum of 2 years client facing experience in an agency environment

Preferred Qualifications

* Experience managing a team or junior team members, vendors, client relationships & as a client lead helpful
* Solid understanding of the how paid media channels work together to create a cohesive, personalized marketing program for the customer, not just knowledge of one channel
* Passionate about media, data, analytics and technology (ex: avid consumer of TED talks and Wired Magazine)
* Experience with large client-facing projects, ideally in consulting, agency or other business-related services
* Experience performing advanced analytics on digital data sources (e.g., digital analytics data, digital advertising data, DMP data, audience data, social data, search data, etc.)

Travel

* For now, all Accenture business travel, international and domestic, is currently restricted to client-essential sales/delivery activity only.
* Please note: The safety and well-being of our people continues to be the top priority, and our decisions around travel are informed by government COVID-19 response directives, recommendations from leading health authorities and guidance from a number of infectious disease experts.

Equal Employment Opportunity Statement

Accenture is an Equal Opportunity Employer. We believe that no one should be discriminated against because of their differences, such as age, disability, ethnicity, gender, gender identity and expression, religion or sexual orientation. Our rich diversity makes us more innovative, more competitive and more creative, which helps us better serve our clients and our communities.

All employment decisions shall be made without regard to age, race, creed, color, religion, sex, national origin, ancestry, disability status, veteran status, sexual orientation, gender identity or expression, genetic information, marital status, citizenship status or any other basis as protected by federal, state, or local law.

Accenture is committed to providing veteran employment opportunities to our service men and women.

For details, view a copy of the Accenture Equal Opportunity and Affirmative Action Policy Statement

Requesting An Accommodation

Accenture is committed to providing equal employment opportunities for persons with disabilities or religious observances, including reasonable accommodation when needed. If you are hired by Accenture and require accommodation to perform the essential functions of your role, you will be asked to participate in our reasonable accommodation process. Accommodations made to facilitate the recruiting process are not a guarantee of future or continued accommodations once hired.

If you would like to be considered for employment opportunities with Accenture and have accommodation needs for a disability or religious observance, please call us toll free at 1 (877) 889-9009, send us an email or speak with your recruiter.

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