General Mills

Digital Producer - Bilingual (English/Spanish) Preferred

Posted on: 7 Feb 2021

Minneapolis, MN

Job Description

Description

Marketing Services Operations (MSO) is General Mills' internal Creative and Technology product group with 140+ professionals committed to creating digital-first experiences that connect consumers to brands. We deliver websites, content, social media and web applications for a broad range of General Mills brands - our clients - including globally recognized CPG names like Haagen-Dazs, Cheerios, Old El Paso, and Nature Valley, to name a few. We are proud of the work we produce and we're even prouder of the team we've built at General Mills global HQ in Minneapolis, MN.

A digital producer in MSO is an exciting role that delivers projects that our talented production team can implement. The role requires a deep level of insight, a passion for problem solving and a wealth of digital knowledge. The producer is responsible for project planning, documentation, stakeholder updates, and keeping all aspects of digital production projects moving forward.

The outputs of your work will include statements of work, status updates, prioritization planning, and the delivery of websites and other digital assets.

RESPONSIBILITIES

* Execute and collaborate on the digital strategy set by our strategist and brand teams

* Craft briefs with clients or internal stakeholders and build positive working relationships with them
* Work with media, SEO, creative agencies, and brand managers to ensure projects specs are correct
* Plan project schedules with all members of the product team
* Keep all parties updated on the delivery of digital campaigns
* Highlight risks and issues early in the project life-cycle and develop creative mitigation strategies
* Manage the finances of projects and ensure project administration and billing is kept up-to-date
* Excellent organizational skills: Be highly organized to manage multiple projects simultaneously and to a high standard while keeping all parties updated and ensuring project administration and billing is completed
* Facilitate conversations between creative teams, development teams, and clients
* Have the ability to translate very technical terminology to non-digital stakeholders
* Provide cost estimates and quotes
* Identify and appoint the correct resources and brief them appropriately
* Outsource work to third parties, as appropriate
* Be comfortable managing a range of different projects with multiple design and development teams and stakeholders
* Be innovative in the production space
* Leverage project management software to track project details

REQUIRED SKILLS/EXPERIENCE
* Bachelor's degree in Marketing or equivalent experience
* 3+ years agency project management or relevant experience in digital
* Positive, professional and enthusiastic. We work for a Fortune 500 company with some of the world's favorite brands, and we plan on making the best of every opportunity we have.
* Understanding of HTML, CSS, Online Media Ad Units, Social Media Best Practices and the process of video creation
* A commitment to quality, doing things the right way through the right channels

PREFERRED SKILLS

* Bilingual (English/Spanish) candidates strongly preferred

COMPANY OVERVIEW

We exist to make food the world loves. But we do more than that. Our company is a place that prioritizes being a force for good, a place to expand learning, explore new perspectives and reimagine new possibilities, every day. We look for people who want to bring their best -- bold thinkers with big hearts who challenge one other and grow together. Because becoming the undisputed leader in food means surrounding ourselves with people who are hungry for what's next.

General Mills

Minneapolis, MN

General Mills, Inc. manufactures and markets branded consumer foods worldwide. The company operates in five segments: North America Retail; Convenience Stores & Foodservice; Europe & Australia; Asia & Latin America; and Pet. It offers ready-to-eat cereals, refrigerated yogurt, soup, meal kits, refrigerated and frozen dough products, dessert and baking mixes, frozen pizza and pizza snacks, grain, fruit, and savory snacks, as well as organic products, including refrigerated yogurt, nutrition bars, meal kits, salty snacks, ready-to-eat cereal, and grain snacks. It also supplies branded and unbranded food products to the North American foodservice and commercial baking industries; and manufactures and markets pet food products, including dog and cat food.

The company markets its products under the Annie’s, Betty Crocker, Bisquick, Blue Buffalo, BLUE Basics, BLUE Freedom, BLUE Wilderness, Bugles, Cascadian Farm, Cheerios, Chex, Cinnamon Toast Crunch, Cocoa Puffs, Cookie Crisp, EPIC, Fiber One, Food Should Taste Good, Fruit by the Foot, Fruit Gushers, Fruit Roll-Ups, Gardetto’s, Go-Gurt, Gold Medal, Golden Grahams, Häagen-Dazs, Helpers, Jeno’s, Jus-Rol, Kitano, Kix, La Salteña, Lärabar, Latina, Liberté, Lucky Charms, Muir Glen, Nature Valley, Oatmeal Crisp, Old El Paso, Pillsbury, Progresso, Raisin Nut Bran, Total, Totino’s, Trix, Wanchai Ferry, Wheaties, Yoki, and Yoplait trademarks.

General Mills sells its products directly, as well as through broker and distribution arrangements to grocery stores, mass merchandisers, membership stores, natural food chains, e-commerce retailers, commercial and noncommercial foodservice distributors and operators, restaurants, convenience stores, and pet specialty stores, as well as drug, dollar, and discount chains. It operates 507 leased and 372 franchise branded ice cream parlors. The company was founded in 1866 and is based in Minneapolis, Minnesota.

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