Job Description

Job Description

Description
Location Address: 900 HOPE WAY, Altamonte Springs, FL 32714

Top Reasons To Work At AdventHealth Corporate

* Great benefits
* Immediate Health Insurance Coverage
* Career growth and advancement potential

Work Hours/Shift:

* Full-Time, Monday Friday

You Will Be Responsible For:

PRINCIPAL DUTIES AND JOB RESPONSIBILITIES:

* Execute on day-to-day social media strategy, content and campaigns across social platforms under the guidance of the Consumer Engagement Manager.
* Support the Consumer Engagement Manager on managing the social media content calendar to publish to AdventHealth social media handles on a regular basis, including but not limited to Instagram, Facebook, Twitter, and LinkedIn.
* Plan, write, and edit social media posts on multiple channels for multiple audiences.
* Scheduling and posting daily content to our current social media pages.h cross-f
* Ensure copy is written in AdventHealths brand voice and imagery/video meets brand standards
* Work collaboratively with the copy, design, and photography/video teams to develop original channel-specific content and execute marketing campaigns.
* Work closely with Consumer Engagement Manager and Digital Strategy team to build, deploy, track & optimize social media campaigns (in platform) to successfully execute the defined strategy and achieve business results
* Assist with social media reporting, providing thoughtful, strategic insight to internal teams to help guide decision making.
* Helps generate weekly, monthly, quarterly and annual social media reports on the development and progress of our social media platforms and incorporate optimization strategies and analyze data.
* Collaborate with the Consumer Engagement Manager and existing partners to stay ahead of platform developments and emerging trends as well as expanding in new platforms.
* Actively participate in team brainstorms and contribute ideas to keep social content fresh, relevant and different based on emerging/current trends and our target audiences behaviors.

Qualifications
What You Will Need:

* Bachelors degree in Marketing, Business, Communications, English or related field and 2-4 years of experience.
* Windows Applications: Microsoft Outlook, Word, Excel, PowerPoint
* Excellent skills in social media platforms, organic social media, and paid social media
* Experience with real-time analytics

Job Summary:

The Social Media Specialist assists in the planning, developing, executing and evaluating social media and digital content, advertising, campaigns and programs for AdventHealth. The role will include writing and creating engaging content for social platforms that amplifies on-brand messaging to further AdventHealth strategic priorities and business goals. This position requires data-driven decision making to best position content, tell compelling stories and use real-time insights to achieve appropriate audience engagement, reach and growth. This position reports to the Consumer Engagement Manager.

This facility is an equal opportunity employer and complies with federal, state and local anti-discrimination laws, regulations and ordinances.