Robert Half

Demand Generation Manager

Posted on: 20 Nov 2025

Pearl River, NY

Job Description

We are looking for an experienced Demand Generation Manager to lead strategic initiatives that increase brand awareness and drive customer acquisition. In this role, you will develop and execute multi-channel campaigns to generate leads and optimize conversion rates. Join our team in Pearl River, New York, and play a pivotal role in expanding our market reach.

Responsibilities:

• Plan and implement comprehensive demand generation strategies across multiple digital channels.
• Analyze campaign performance using digital analytics tools to identify opportunities for improvement.
• Develop and manage marketing campaigns using platforms such as HubSpot.
• Drive lead generation efforts by creating compelling content and targeted outreach initiatives.
• Collaborate with cross-functional teams to align marketing strategies with business goals.
• Optimize media campaigns to ensure maximum engagement and ROI.
• Monitor industry trends and competitor activities to refine and enhance marketing efforts.
• Create detailed reports on campaign outcomes to inform future decision-making.
• Manage budgets effectively to maximize the impact of marketing activities.
• Ensure all campaigns comply with brand guidelines and deliver a consistent message.

Requirements

• Proven experience in demand generation with a track record of successful campaigns.
• Strong proficiency in digital analytics tools to measure and improve performance.
• Hands-on experience with marketing automation platforms, such as HubSpot.
• Expertise in planning and executing digital media campaigns.
• Ability to drive lead generation through creative and strategic approaches.
• Excellent analytical skills to interpret data and make informed decisions.
• Strong project management abilities to handle multiple initiatives simultaneously.
• Exceptional communication and collaboration skills to work effectively with teams.

Robert Half

Menlo Park, CA

Founded in 1948, Robert Half pioneered the concept of professional staffing services. Today, we offer businesses a full spectrum of specialized staffing and consulting solutions. We also help candidates find career opportunities where they can fit and thrive. Once again, Robert Half was named first in our industry on FORTUNE magazine’s list of “World's Most Admired Companies®” (February 2019). Robert Half was selected for Bloomberg’s 2019 Gender-Equality Index, is featured on Barron’s list of the “100 Most Sustainable U.S. Companies,” is among Forbes’ “Best Employers for Diversity 2019” and was named one of “America’s Most Trustworthy Public Companies” by Bright Governance Consulting, LLC. The company is traded on the New York Stock Exchange (symbol: RHI) and is a member of the S&P 500 index.

Specialties

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