Job Description

Intro

Are you ready to explore a world of possibilities, both at work and during your time off? Join our American Airlines family, and you’ll travel the world, grow your expertise and become the best version of you. As you embark on a new journey, you’ll tackle challenges with flexibility and grace, learning new skills and advancing your career while having the time of your life. Feel free to enrich both your personal and work life and hop on board!

Why you'll love this job

Ready use your marketing skills to drive revenue and create content at the world's largest airline? We're looking for a Marketing Intern to join the Global Marketing department in our Brand and Advertising team. In this exciting role you’ll be involved in developing campaign activity supports the overarching goals of building brand preference and driving revenue.

The Undergraduate Intern position is a developmental assignment that provides interns with real-time work projects, leadership development opportunities, as well as an opportunity to learn about the company and the airline industry. Work projects involve assignments that are relevant to American's current business needs and opportunities. Interns are afforded travel privileges, enabling them to connect to the international and domestic destinations that American Airlines serves.

What you'll do

Gain a holistic understanding of the Marketing team in the development and execution of advertising & media
Assist in building and executing strategic marketing plans that support a full-funnel approach
Support the brand and creative team in the development and execution of travel inspiration, consideration, and booking campaigns
Work alongside our media agency to plan paid media campaigns, deliver assets and optimize performance
Assist with project management throughout all aspects of the process including creative/media agency collaboration, co-op negotiations, asset creation, campaign implementation and performance analysis  
Assist with marketing analytics & measurement, including collaboration with Revenue Management on data delivery for further analytics, building Adobe dashboards & pulling necessary stats from the platform

All you'll need for success

Current undergraduate students majoring in Marketing/Advertising, Communications, or a related field
Exceptional project management skills with experience working effectively on multiple projects at once while under deadlines and balancing the needs of multiple stakeholders
Strong organizational, interpersonal, oral and written communication skills
Ability to apply creative thinking to campaign concepts and to solving business problems
Ability to interact effectively with all levels of management
Proficiency in Microsoft Office - Word and Excel with a strong emphasis on PowerPoint in particular
Willingness to travel, as needed

What you'll get

Feel free to take advantage of all that American Airlines has to offer: 

Travel Perks: Ready to explore the world? You, your family and your friends can reach 365 destinations on more than 6,800 daily flights across our global network.
Wellness Programs: We want you to be the best version of yourself – that’s why our wellness programs provide you with all the right tools, resources and support you need.
Additional Benefits: Other great benefits include our Employee Assistance Program, pet insurance and discounts on hotels, cars, cruises and more