AK Steel Corporation

Program Manager Marketing Communications

Posted on: 12 Feb 2022

Cleveland, OH

Job Description

Position Summary:

As the Marketing Communications Manager, you will provide marketing communications, social media and branding support for Cleveland-Cliffs’ communications, marketing and partnership efforts. As a member of the corporate communications team, you will manage multiple projects in this role and will be expected to deliver projects within budget. The ideal candidate has a strategic approach to communications and strong project management skills. This person will have responsibility for planning, coordinating and implementing marketing communication projects according to corporate branding guidelines, in support of corporate strategies and communications goals.

DUTIES AND RESPONSIBILITIES:

Implement marketing/communication strategies in support of business goals and undertaking multiple projects simultaneously.
Responsibilities include leading efforts for digital communications and social media programs.  Support company’s virtual town hall meetings.
Provide tactical creative, communications and marketing support for commercial team, strategic partnerships and special projects.
Collaborate with internal partners to create and manage advertising and marketing collateral and promotions. Consistent company image and positioning; ensuring consistent communication and messaging in all internal and external channels.
Direct the development of promotional materials, trade show deliverables, and collateral materials for existing and new product introductions.  Assist with strategic partnership programming.
Write clear and consistent copy for website, product descriptions, fact sheets, case studies, presentations, advertisements, tradeshows and all other marketing collateral.
Assist with managing site photo shoots and video development.

BACKGROUND:

Bachelor’s Degree in Communications, Marketing, Public Relations or related field
Five (5)+ years marketing and or marketing communications experience of time sensitive communication materials
Exceptional project management skills with strong problem solving skills
Excellent verbal and written communication skills are needed to interact with all levels of internal clients and external vendors
Ability to prioritize work, handles multiple tasks simultaneously, set goals and meet deadlines while maintaining flexibility to re-assess and re-prioritize

AK Steel Corporation

West Chester, OH

Our heritage of innovation spans more than 119 years, beginning in 1899 when the company’s predecessor, ARMCO, was incorporated in Middletown, Ohio. Over the past century, we have been a leader of innovation in the steel industry, provided jobs to hundreds of thousands of people and given back to our communities where our employees work and live

AK Steel is a leading producer of flat-rolled carbon, stainless and electrical steel products, and carbon and stainless tubular products, primarily for the automotive, infrastructure and manufacturing, electrical power generation and distribution markets. Through its subsidiaries, the company also provides customer solutions with carbon and stainless steel tubing products, die design and tooling, and hot and cold stamped components.

Headquartered in West Chester, Ohio in Greater Cincinnati, the company has approximately 9,500 employees at steel manufacturing operations across seven states (Alabama, Indiana, Kentucky, Michigan, Ohio, Pennsylvania and West Virginia), as well as Canada and Mexico.

Roger K. Newport is AK Steel's Chief Executive Officer and a member of the Board of Directors. He was named CEO January 1, 2016.

AK Steel is a publicly held company traded over the New York Stock Exchange under the symbol AKS and is a component of the FORTUNE 500 - aligning the company with many of the most prominent corporations in America.

AK Steel's 2018 revenues reached approximately $6.82 billion. Today, the company is focused on a strategy to ensure we are well positioned as an innovative steel solutions provider to create innovative products and processes that surpass the needs of our customers today and for the future.

 

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