Salesforce

Marketing Campaigns Senior Manager

Posted on: 12 Apr 2021

San Francisco, CA

Job Description

To get the best candidate experience, please consider applying for a maximum of 3 roles within 12 months to ensure you are not duplicating efforts.

Job Category

Marketing

Job Details

The Trailblazer Ecosystem is a global community of learners and innovators who are using Salesforce technologies to drive success in their careers and companies. This community spans all roles and experience levels that interact with Salesforce, including administrators, developers, architects, marketers, service agents, data analysts, designers, and more.

The Trailblazer Ecosystem team brings together key functions across the Salesforce organization including learning, community, and events enabling us to provide skilled talent for our customers and help our Trailblazers grow successful careers on Salesforce. Were seeking a paid media rockstar with experience driving acquisition programs to attract more people to join the Trailblazer Ecosystem. The ideal candidate demonstrates trust and scrappiness, is passionate about the opportunity to grow the Trailblazer Ecosystem, loves all things paid media, and is an excellent collaborator.

Equality is a core value at Salesforce. We strive to create workplaces that reflect the communities we serve and where everyone feels empowered to bring their full, authentic selves to work. People from all backgrounds, experiences, abilities, and perspectives are warmly encouraged to apply.

Youre excited about this opportunity because you will...

* Manage day-to-day campaign activity for the Trailblazer Ecosystem and continuously identify opportunities for growth and expansion

* Manage, optimize, and grow the existing paid media accounts while meeting KPI goals

* Manage the asset development process working with internal creative teams and agency partners

* Own tracking, measurement, and reporting of paid search performance KPIs

* Communicate campaign results & key insights to the broader team

* Assist with the marketing attribution process and documentation

* Provide thought leadership and a fun perspective for creative ways to attract and inspire Trailblazers all over the world

Were excited about you because you...

* Have demonstrable experience with various marketing channels, especially SEM and including Paid Social and Display

* Have strong data analytics skills (pivot tables, vlookups, data mashups), experience with Tableau is a plus

* Have experience running ad creative tests and landing page experiments

* Have excellent writing and editing skills with great attention to detail

* Are a self-motivated team player with strong communication skills who always puts the customer first

* Can stay focused on longer-term goals while executing day-to-day tactics, especially in a fast-paced environment

* Are an experienced cat herder and project manager who isn't fazed by managing the needs of many stakeholders at the same time

Bonus Skills - Experience with Salesforce products, especially Trailhead and Trailblazer Community, and an understanding of the Salesforce ecosystem.

Accommodations - If you require assistance due to a disability applying for open positions please submit a request via this Accommodations Request Form.

Posting Statement

At Salesforce we believe that the business of business is to improve the state of our world. Each of us has a responsibility to drive Equality in our communities and workplaces. We are committed to creating a workforce that reflects society through inclusive programs and initiatives such as equal pay, employee resource groups, inclusive benefits, and more. Learn more about Equality at Salesforce and explore our benefits.

Salesforce.com and Salesforce.org are Equal Employment Opportunity and Affirmative Action Employers. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender perception or identity, national origin, age, marital status, protected veteran status, or disability status. Salesforce.com and Salesforce.org do not accept unsolicited headhunter and agency resumes. Salesforce.com and Salesforce.org will not pay any third-party agency or company that does not have a signed agreement with Salesfore.com or Salesforce.org.

Salesforce welcomes all.

Pursuant to the San Francisco Fair Chance Ordinance and the Los Angeles Fair Chance Initiative for Hiring, Salesforce will consider for employment qualified applicants with arrest and conviction records.

Salesforce

San Francisco, CA

Founded in 1999, Salesforce is the global leader in Customer Relationship Management (CRM). Companies of every size and industry are using Salesforce to transform their businesses, across sales, service, marketing, commerce, and more by connecting with customers in a whole new way. We harness technologies that can revolutionize companies, careers, and, hopefully, our world.

Salesforce is built on a set of four core values: Trust, Customer Success, Innovation, and Equality. By making technology more accessible, we're helping create a future with greater opportunity and equality for all. This has taken our company to great heights, including being ranked by Fortune as one of the “Most Admired Companies in the World” and one of the “100 Best Companies to Work For” eleven years in a row, and named “Innovator of the Decade” and one of the “World’s Most Innovative Companies” eight years in a row by Forbes.