Job Description

Ingredion is hiring a global Marketing Communications Manager who is responsible for developing and implementing integrated marketing communications plans in support of our Plant Based Protein Growth Platform and the wider business priorities. The Manager will drive the Marketing Communications planning process and deliverables with agency partner(s) and manage the strategic development, creative design and copy writing of marketing communications activities and materials. They will collaborate with key stakeholders to brainstorm and align on tactics, create messaging, agree positioning and co-ordinate approvals. Working in close collaboration with the Global Strategic Marketing platform team, they are accountable for all thought leadership activities as well as the positioning of the Growth Platform externally in the industry. They are responsible for measuring and reporting the results of communications activities and for outlining continuous improvement opportunities. They will work in collaboration with the regional Marketing Communications teams to ensure effective deployment of global communications activities.

Core responsibilities:

* Leads Global Marketing Communication strategy for select growth platform to enhance our position within the marketplace
* Monitors competitor communications closely and uses insight to inform global communications strategy and action plans
* Leverages relevant market research to strengthen the global platform communications
* Develops and executes integrated marketing communications plans in support of business priorities, including product launches and campaigns, to drive awareness and demand of new and existing solutions
* Aligns Platform communications strategy with corporate, global, cross-platform and cross-region marketing initiatives
* Drives Marketing Communications planning process and deliverables with agency partner, including development/approval of SOWs, writing briefs/briefing agency, managing timelines, deliverables and budget
* Accountable for all thought leadership activities as well as the external positioning of the Growth Platform in the industry
* Manages strategic and creative design of marketing communications activities and materials including advertising, website, thought leadership, social media, video production, live and virtual events, and client presentations
* Ensures alignment of event, social and campaign strategies to the global/centralized calendar
* Collaborates with key stakeholders to brainstorm tactics, create messaging, define positioning, and develop content specific to our key audiences
* Writes and edits copy for range of materials, channels
* Manages regulatory and legal review process for external facing materials to ensure we consistently release compliant materials
* Co-ordinates with and manages agency partners
* Measures and reports results to continuously improve
* Responsible for managing and reporting Marketing Communications budget
* Working with the Strategic Marketing team, ensures all relevant marketing communications collateral is up to date, and maintain digital content
* Develops and delivers high impact communications plans and go-to-market tools for global new product launches; track progress in the regions and in the marketplace and uses results to improve effectiveness of campaigns and initiatives.

The Global Marketing Communications Manager position is well-suited for you if you:

* Have strong skills in marketing communications, strategy, and interest in keeping up to date with the latest developments
* Are an excellent team player and collaborator while be able to operate independently on initiatives
* Establish high performance goals and standards
* Can drive and support major programs and have an ability to withstand pressure during high stress projects
* Have excitement with bringing forth great ideas for high-impact marketing and communications initiatives
* Are meticulous about detail
* Have an ability to simplify complex / technical concepts and reduce complexity

Qualified candidates will have:

* Bachelors degree or equivalent know-how in communications, marketing, or a related function
* 8-10 years of marketing communications experience, preferably in a global B2B environment; food and beverage industry experience a plus.
* Proficient in Microsoft Office applications and related business and communication tools, including Adobe Acrobat, Photoshop; Knowledge of Pardot and Salesforce
* A comprehensive project portfolio that demonstrates your abilities in marketing communications planning, design and implementation, including new product launches and events
* Agency management experience
* Strong interpersonal skills and excellent communicator; strong presentation skills
* Strong project management skills
* Good copy writing skills
* Excellent stakeholder management skills
* Native English speaker or high fluency both written and verbal

We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.
Ingredion provides accommodations to job applicants with disabilities throughout the hiring process. If a job applicant requires an accommodation during the application process or through the selection process, we will work with the applicant to meet the job applicant's accommodation needs.

LI-JG1

Relocation Available:

No