Dell EMC

Product Marketing Manager –CPBU Channel GTM

Posted on: 19 Feb 2021

Palo Alto, CA

Job Description

The Cloud Platform Business Unit (CPBU) is one of the fastest growing business units within VMware. We focus on bringing solutions to market in areas Hybrid Cloud, Hyperconverged Infrastructure and App Modernization. As a Product Marketing Manager focused on the Channel, you will be responsible for CPBU outbound marketing strategy and enablement for VMware channel partners. We are looking for applicants who understand Hybrid Cloud, Hyperconverged storage and App Modernization. Applicants should have the ability to position VMware against other offerings. We also look for a self-starter, able to deliver on projects after being given high-level objectives and an appropriate amount of direction. Strong
analytical and cross-functional leadership skills are a requirement.

Responsibilities:

* Develop launch materials for the channel
* Collaborate with corporate channel marketing and sales to execute successful partner events, demand generation campaigns, and field marketing programs
* Collaborate with enablement teams to develop compelling and engaging training for partners
* Maintain close relationships with enterprise field and partner sales organizations
* Craft sales tools and collateral (PowerPoint presentations, datasheets, white papers, customer case studies, demos, and training materials) as required by the channel teams.
* Build initiatives to drive the fast proliferation of VMware products and solutions with the channel
* Advocate and evangelize CPBU solutions with customers, executives and analysts at various channel events and briefings



General Requirements:

* Minimum of 8 years of related experience with a Bachelors degree; or 6 years and a Masters degree.
* Experience working with Channels, in product marketing and or in Product Management roles.
* Experience leading cross-functional channel teams and influencing colleagues.
* Experience with storage and server environments, including knowledge of key vendors in the marketplace
* Strong analytical skills and critical thinking. Ability to develop creative / non-traditional solutions
* Excellent written and verbal communications skills. Ability to translate technology features into business benefits. Engaging storyteller.
* Strong leader, self-starter, and collaborative teammate in a dynamic environment.

Category : Marketing
Subcategory: Product Dev Marketing
Experience: Manager and Professional
Full Time/ Part Time: Full Time
Posted Date: 2021-02-12

VMware Company Overview: At VMware, we believe that software has the power to unlock new opportunities for people and our planet. We look beyond the barriers of compromise to engineer new ways to make technologies work together seamlessly. Our cloud, mobility, and security software form a flexible, consistent digital foundation for securely delivering the apps, services and experiences that are transforming business innovation around the globe. At the core of what we do are our people who deeply value execution, passion, integrity, customers, and community. Shape whats possible today at http://careers.vmware.com.

Equal Employment Opportunity Statement: VMware is an Equal Opportunity Employer and Prohibits Discrimination and Harassment of Any Kind: VMware is committed to the principle of equal employment opportunity for all employees and to providing employees with a work environment free of discrimination and harassment. All employment decisions at VMware are based on business needs, job requirements and individual qualifications, without regard to race, color, religion or belief, national, social or ethnic origin, sex (including pregnancy), age, physical, mental or sensory disability, HIV Status, sexual orientation, gender identity and/or expression, marital, civil union or domestic partnership status, past or present military service, family medical history or genetic information, family or parental status, or any other status protected by the laws or regulations in the locations where we operate. VMware will not tolerate discrimination or harassment based on any of these characteristics. VMware encourages applicants of all ages. Vmware will provide reasonable accommodation to employees who have protected disabilities consistent with local law.

Dell EMC

Hopkinton, MA

Dell EMC develops, delivers, and supports information infrastructure and virtual infrastructure technologies, solutions, and services. It offers enterprise storage systems and software deployed in storage area networks (SAN), networked attached storage (NAS), unified storage combining NAS and SAN, object storage, and direct attached storage environments; a portfolio of backup products that support enterprise application workloads; and cloud software and infrastructure-as-a-service.

The company also offers security solutions that enable organizations to detect, investigate, and respond to advanced attacks; confirm and manage identities; and help reduce IP theft, fraud, and cybercrime. In addition, it provides enterprise software and cloud solutions, including Documentum product line that enables the digitization and flow of content through organizations in regulated industries; InfoArchive product line that helps customers take cost out of their current IT environments by archiving inactive information to decommission legacy applications; and Project Horizon, a curated app marketplace of content related end-user productivity apps.

Further, the company provides Pivotal Big Data Suite, a data solution; Pivotal Cloud Foundry, a cloud platform-as-a-service; and Pivotal Labs agile development services. Additionally, it offers virtualization infrastructure solutions, which include a suite of products and services to deliver a software-defined data center, and support a range of operating system and application environments, as well as networking and storage infrastructures.

The company also provides installation, professional, software and hardware maintenance, and training services. EMC Corporation markets its products through various distribution channels, as well as directly worldwide. The company was formerly known as EMC Corporation and changed its name to Dell EMC in September 2016. Dell EMC founded in 1979 and is headquartered in Hopkinton, Massachusetts.

  • Industry
    Information Technology
  • No. of Employees
    72,000
  • Jobs Posted
    3412

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