TITLE
Content Manager, Creative Services
LOCATION
Orrville, OH
POSITION SUMMARY
The Creative Content Manager is part of the Companys in-house agency, Studio38, and is responsible for managing various content projects and campaigns across Smuckers portfolio of brands. The Creative Content Manager will oversee the production of various content (including in-store tactics, social media content and digital media) with an emphasis and knowledge of the Shopper Marketing space.
This individual will interface with multiple internal teams, including in-house creative designers, copywriters, and internal clients. The Creative Content Manager will leverage experience producing a variety of shopper content across all appropriate channels and tactics. They will be responsible for managing timelines, sourcing vendors, facilitating feedback and approvals, and delivering compelling content on time and on budget. This position requires extremely organized workstream and project management experience and strong communication skills.
KEY RESPONSIBILITIES
* Sources appropriate product information and objectives from client to be able engage creative teams to deliver sound, strategic shopper marketing deliverables for various retailers
* Manages timelines and provides updates / initiates status meetings to foster positive workstreams
* Ensures Cross-Functional reviews are completed, and feedback is clear to Creative Team.
* Ensures final assets are prepped and delivered per various retailers guidelines, inclusive of:
* Various formats and templates
* Preferred assets
* Reviews Briefs / assignments and collaborates with internal creative team and clients to define:
* Best fit creative resources and clarify deliverables
* Timeline
* Information gaps
SELECTION CRITERIA
Education
* Bachelors degree required
Experience
* 5-7+ years experience with hands on packaging design or graphic design experience is required
* Shopper Marketing/retail activation knowledge
* CPG experience preferred
Other
* Self-starter and ability to multi-task, coordinate with multiple internal/external groups and prioritize initiatives to achieve maximum impact
* Experience trafficking creative and managing resources for multiple initiatives
* Experience leading creative/design projects for National or Global brands
* Excellent verbal and written communication skills
* Experience managing & mentoring team members
* Excellent presentation skills
* Experience in CPG project management
Orrville, OH
The J.M. Smucker Company is an iconic American company founded in 1897. Guided by a vision to engage, delight, and inspire consumers through trusted food and beverage brands that bring joy throughout their lives, Smucker has grown to be a well-respected North American marketer and manufacturer. Our balanced portfolio of leading and emerging, on-trend brands spans pet food and pet snacks, coffee, and consumer food and natural beverage.
For more than 120 years, our Company has remained under the constant leadership of our founding family – the Smucker’s. We are proud to have fostered success through five generations of family leadership by focusing on long-term growth and embracing a foundation of strong principles and clear communication.
Today, the Company remains rooted in our Basic Beliefs of Quality, People, Ethics, Growth, and Independence established by our founder and namesake, Jerome Monroe (J.M.) Smucker, more than a century ago. We strongly believe that our unique culture is foundational to our Company’s success and the sustained passion of our employees.
When we talk about our culture, we are referring to an environment that engages our employees, inspires passion for our brands, and makes people proud to work here — an atmosphere where everyone makes a difference.