Job Description

Consistently ranking among American Banker magazine's "Best Banks to Work For" for over a decade, Zions Bancorporation is a "Collection of Great Banks" with local brand names and management teams in each of our major Western markets. 

And because we’re known that, for over 150 years, our success has come from the exceptional dedication, experience and talent of our diverse employee base, we're committed to being the premier employer of choice. 

Ready to make your mark on a legacy brand? 

Our expanding marketing team is building something special—a dynamic, in-house Creative Studio and innovative Demand Center that will transform how we connect with customers. Under fresh leadership from our newly appointed CMO, we're reimagining what marketing can be while supporting a bank known for its experienced bankers, exceptional service, and local leadership deeply rooted in the communities we serve. This isn't just another financial marketing role — it's your chance to shape a creative vision with real impact. 

With benefits starting on day one, 12 bank holidays, profit sharing and company-matched 401(k) contributions, Zions is committed to career growth and advancement. At Zions, the possibilities are endless. If you're ready to create work that actually matters, we're ready to review your application. 

You bring the talent; we bring the opportunity. 

Zions Bancorporation’s Cross-Affiliate Marketing team is seeking a Delivery Product Owner (Marketing) to join Zions Bancorporation. The Marketing Delivery Product Owner plays a key role in defining and executing the continuous improvement of the company’s Marketing Technology stack, particularly with Salesforce Marketing Cloud. You will be the bridge between stakeholders, power users, and technical teams, helping to execute the product lifecycle, from high level vision to prioritization and delivery.  

The Marketing Delivery Product Owner will:? 

Collaborate with business stakeholders to define product vision, goals, and roadmap for marketing orchestration, personalization, and customer engagement. 

Create, own, and manage the product backlog, ensuring features and enhancements are refined, prioritized, and aligned to measurable business value. 

Oversee and contribute to configuration and optimization within Salesforce Marketing Cloud, including Journey Builder, Automation Studio, Email Studio, and Contact Builder. 

Ensure seamless integration between Salesforce Marketing Cloud, Salesforce CRM, and external platforms, including web-to-lead flows and data pipelines. 

Support execution and optimization of multi-channel campaigns, ensuring scalability, reliability, and high performance. 

Monitor campaign performance, analyze results, and drive continuous improvement through testing and optimization strategies. 

Ensure email deliverability, domain health, subscriber management, and compliance with marketing and privacy regulations (e.g., CAN-SPAM, GDPR, CCPA). 

Troubleshoot production issues, improve platform reliability, and proactively identify opportunities to enhance performance and scalability. 

Translate strategic initiatives into technical user stories, acceptance criteria, and actionable tasks for technical teams. 

Provide context for, prioritize, and accept work delivered by technical teams, ensuring alignment to product vision and business value. 

Conduct training sessions, documentation, and office hours to enable and empower platform users. 

Continuously engage with key stakeholders, building strong relationships and serving as a trusted advisor on MarTech capabilities and best practices. 

Identify risks, dependencies, and technical debt, partnering with leadership to define mitigation strategies and drive continuous improvement. 

Stay current on Salesforce Marketing Cloud capabilities and industry trends to recommend innovative solutions and enhancements. 

Requirements: 

Bachelor's degree in a computer or business-related discipline (Computer Science, Computer engineering, Information Systems, Business Administration or Management, etc.) or Business Analyst experience working in the financial services industry supporting digital initiatives 

8+ years of combined experience in product management, marketing technology, or digital platforms within an Agile environment 

Salesforce Marketing Cloud certifications (e.g., Email Specialist, Administrator, Consultant) 

Strong expertise in Journey Builder, Automation Studio, Email Studio, and Contact Builder 

Proficiency in AMPscript, SSJS, and SQL for personalization, segmentation, and data manipulation 

Experience integrating Salesforce Marketing Cloud with Salesforce CRM and external APIs or data platforms 

Strong understanding of customer journey orchestration, campaign lifecycle management, and personalization strategies 

Knowledge of email deliverability, domain management, and subscriber health best practices 

Experience supporting and scaling high-volume marketing campaigns 

Experience with Agile frameworks, including backlog refinement, sprint planning, stand-ups, demos, and retrospectives 

Demonstrated ability to define product strategy and deliver measurable business outcomes in collaboration with cross-functional teams 

Strong presentation, facilitation, and stakeholder management skills 

Strong planning, analytical, and problem-solving abilities, with a focus on delivering customer-centric solutions 

Experience in financial services or other regulated industries preferred 

A combination of education and experience may meet requirements