Western Union

Advertising Account Senior Executive_USA

Posted on: 26 Jan 2024

New York, New York

Job Description

Are you ready to accelerate your career with a global leader in financial services? Are you energized by developing leads into new clients? Then it’s time to join Western Union as a Senior Account Executive. 

Western Union powers your pursuit.  

In this role, you are responsible for securing advertising partners for Western Union Media Network across US markets, across digital and audience products, and creating account-focused, holistic media campaigns that align with delivering on brand’s goals.  

Role Responsibilities  

Accountable for meeting monthly, quarterly, and annual advertising sales quotas.  

Proactively develop and own new advertising partnership opportunities – prospect, hunt, and assist in lead generation.  

Conduct ad partner meetings and present sales pitch with cohesive, partner-focused media network opportunities.  

Responsible for development of local advertising partnerships via all portions of the sales funnel (e.g., demand generation, sales pitch, closing, etc.). 

Develop and deliver regional campaigns which include innovative digital and retail marketing plans and participate in joint business planning with internal media teams and external partners.  

Prepare key documents required to complete advertising sales including contracts, negotiations, etc.   

Role Requirements   

8+ years in an advertising sales role with a focus on deep knowledge of digital, audience extension, direct response and Digital Out of Home advertising solutions   

Leverage your network of decision makers at key brand and agency partners with a focus on activation and scaling  

Bachelor’s degree or equivalent experience in business, marketing, or a related field.  

Proven track record of meeting or exceeding quotas and receiving positive customer feedback.  

Working understanding of Salesforce core database for customer documentation and sales pipeline 

Ability to manage multiple clients and projects simultaneously in a fast-paced environment.  

Strong command of spreadsheets, audits, and customer relationship and project management software.  

Proven track record developing and managing Marketing Media sales collateral, presentations, reports, and partnership plans with an attention to detail.  

Knowledgeable about AdTech, MarTech, Programmatic media, digital and omni-channel marketing.  

Western Union

Rochester, NY

We are a global leader in cross-border, cross-currency money movement. From small businesses and global corporations, to families near and far away, to NGOs in the most remote communities on Earth, Western Union helps people and businesses move money - to help grow economies and realize a better world. In 2018, we completed more than 800 million transactions for our consumer and business clients. We continue to innovate, developing new ways to send money through digital, mobile, and retail channels, with an array of convenient pay-out options to meet business and consumer needs.

We are a business centered on the needs of our customers, and over the years, we’ve invested and innovated to provide consumers and businesses with even more choices – in products, in services, and in how and where they can access Western Union when moving money across borders. 

We move money for better, enabling individuals, families and friends to securely and seamlessly transfer money in the ways that are most convenient for them, whether that is walking into a retail location or using our Western Union website or app to move money in minutes.

Our customers use our services to send money to family members in nearly every part of the world, to provide support, recognize a special occasion, and enable entrepreneurship or education. 

As businesses have a growing need to move money around the globe and transact in different currencies, we’ve answered these needs with Western Union Business Solutions to help navigate the global economy, including solutions for International Payments, Risk Management, and Cash Management Solutions. We offer a wide range of industry-specific solutions that today help over 50,000 clients including financial institutions, educational institutions, NGOs, and small/medium sized businesses needing to make cross-border payments.

 

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