Staples is business to business. You’re what binds us together.
What you’ll be doing:
The Program Manager, Email Marketing will oversee operations & production for Staples.com driving over $75MM annually in revenue. This position oversees email campaign production in all aspects, ensuring a best-in-class email program by leading project management, developing an elegant & efficient production process, and constantly innovating and optimizing – all the while focusing on flawless execution. This manager is also responsible for all dedicated and trigger email utilizing a data-driven approach, focused on the best experience for our customer while ensuring vehicle success. This role requires strong leadership skills, an unparalleled ability to multi-task, and the diplomacy to balance the needs of multiple associates & peer groups across the organization. We are seeking a proactive, organized, process-savvy leader for this role.
Manage and develop a team of two project managers (+1 circulation contractor) to ensure flawless project management & program execution, continuous improvements, and professional development
Oversee all dedicated and trigger email campaigns and programs, partnering closely with customer marketing and analytics teams to maximize effectiveness
Constantly assess and audit our current state email production process – look for efficiency gains, areas of automation opportunity, and cost savings
Track project status on a regular basis to ensure deadlines are met
Develop an elegant and efficient email process that is optimized and constantly evolves
Coordinate & disseminate email campaign performance & optimization recommendations
Help manage overall email operations budget and identify opportunities for cost efficiency
Act as key stakeholder in email service provider relationship
Model the professionalism & industriousness expected across the team
Educate the team on email best practices, tips & tricks to make their jobs easier and our emails better
What you bring to the table:
Results-oriented professional looking to make data-driven decisions to drive business
A collaborative leader that works hard to be inclusive both internally with associates and externally with other partners
Ready to bring innovative approaches to maximize the effectiveness of programs and teams
Previous enterprise-level email program experience
Ability to partner with various business units to foster collaboration and keep projects moving
Understanding of relational databases and utilizing customer data in marketing campaigns
Robust knowledge of email industry & best practices
Proactive and self-motivated work style with proven ability to manage multiple projects and get things done
Qualifications :
What’s needed- Basic Qualifications
7+ years of related experience with 4-6 years of hands-on experience executing marketing campaigns
2-4 years of email program experience, with a proven track record in simultaneously project managing multiple campaigns
What’s needed- Preferred Qualifications
Bachelor’s Degree
Trigger email experience
Circulation and SQL experience
We Offer:
Inclusive culture with associate-led Business Resource Groups and resources such as the Social Justice Resource Center
Flexible PTO (22 days) and Holiday Schedule (7 observed paid holidays), Online and Retail Discounts, Company Match 401(k), Physical and Mental Health Wellness programs, and more!
Framingham, MA
Staples, Inc., together with its subsidiaries, operates office products superstores. It operates in two segments, North American Delivery and North American Retail. The company offers a range of office supplies, business technology products, facility and breakroom supplies, computers and mobility products, and office furniture under the Staples, Quill, and other proprietary brands. It also provides print and marketing, as well as technology services.
The company sells its office products and services directly to businesses and consumers through its Staples.com, Staples.ca, and Quill.com Websites; and retail stores, as well as Staples Business Advantage contracts. As of January 28, 2017, it operated approximately 1,583 retail stores in 46 states and the District of Columbia in the United States, and 10 provinces and 2 territories in Canada, as well as in Argentina, Australia, and Brazil; 78 distribution and fulfillment centers in 25 states in the United States and 7 provinces in Canada, as well as in China, Argentina, Brazil, Taiwan, and Australia. The company was founded in 1985 and is based in Framingham, Massachusetts. As of September 12, 2017, Staples, Inc. was taken private.