Senior Director, Strategic Analytics
Posted on: 25 Nov 2021
Charlotte, NC
Job Description
The Position
The Senior Director of Strategic Analytics “Next” & Data Science will play a core strategic role in the operation of our Next Business and the evolution of our data science practice for all of LendingTree. This intellectually demanding position leads a team that works closely with multiple departments and is responsible for overall profit optimization, growth of our active user base and improving customer experience. You will be charged with optimizing profit, engaging users and determining the right product for consumers using sophisticated algorithms.
Responsibilities
Partner with GMs, Marketing, and Product leadership to drive strategy for our MyLendingTree platform and experiences powered by LendingTree that bring data, insights, and analytics to the forefront of decisions. Distill sophisticated data into easily consumable, significant, and timely insights.
Use complex analytics to optimize profit, drive active user growth, and improve customer experience. Champion creative disruption without sacrificing results.
Develop analytical frameworks and leadership for your team, supporting data science models to predict propensities to respond, close, best products, marketing attribution, lifetime value and more
Drive efficiencies and automation in analytics work, identifying process improvements, data quality enhancements and availability; work cross-functionally to drive improvements. Define when self-service analytics can and should empower other functions, allowing your team to focus on the heavy lifting.
Anticipate evolving partner needs and seek feedback to develop a deeper understanding of needs and priorities; will step in when needed to help the team gain agreement or dedication.
Mentor your team’s partnership with cross-functional teams. Supervise the use/implementation of a wide array of statistical, econometrics, and sophisticated analytic methods, including Machine Learning and Artificial Intelligence to drive business insights and support data-driven decisions.
Work with marketing to design above-the-line campaigns and track performance, develop marketing attribution models and provide analytic perspective on brand investment.
Leadership
Recruit, develop and empower Analytics team members to proactively surface improvement opportunities, prioritize the most impactful ones, and summarize into an easily digestible story that can influence cross-functional partners.
Set the vision, roadmap, and priorities for your team while leading all aspects of the team’s development, efficiency, and business impact.
Be the advocate for data science solutions throughout the organization.
Qualifications
Bachelor’s degree or equivalent in a quantitative field (Business, Computer Science, Engineering, Mathematics, etc.). MBA preferred.
Specialist in statistics theory and methodologies
Knowledge of SQL/R/Python/Snowflake or other data retrieving programs preferred.
Knowledge of machine learning concepts: loss functions, regularization, feature selection, regression/classification, cross-validation, bagging, kernel methods, sampling, and probability distributions.
LendingTree
Charlotte, NC
LendingTree, Inc., through its subsidiary, LendingTree, LLC, operates an online loan marketplace for consumers seeking loans in the United States. Its mortgage products comprise purchase and refinance products. The company also provides information, tools, and access to various conditional loan offers for non-mortgage products, including auto loans, credit cards, home equity loans, personal loans, reverse mortgages, small business loans, and student loans. In addition, it offers information, tools, and access to other products, including deposit accounts; credit repair, through which consumers obtain assistance improving their credit profiles; debt relief services, through which consumers obtain assistance negotiating existing loans; and home improvement services, through which consumers have the opportunity to research and find home improvement professional services.
Further, the company provides personal credit data, through which consumers gain insights into how prospective lenders and other third parties view their credit profiles; real estate brokerage services, through which consumers are matched with local realtors who assist them in their home purchase or sale efforts; and various insurance products, including home and automobile, through which consumers are matched with insurance lead aggregators to obtain insurance offers. Additionally, it operates CompareCards, an online source for side-by-side credit card comparison shopping; SimpleTuition, an online marketing platform for student loans; MagnifyMoney, a consumer facing media property that offers editorial content, expert commentary, tools, and resources; and SnapCap, an online platform, which connects business owners with lenders. The company was formerly known as Tree.com, Inc. and changed its name to LendingTree, Inc. in January 2015. LendingTree, Inc. was founded in 1996 and is headquartered in Charlotte, North Carolina.
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IndustryBanking/Financial Services
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No. of Employees892
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Website
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Jobs Posted147
