We are PepsiCo
PepsiCo is a global food and beverage leader operating in more than 200 countries and territories with a product portfolio that includes 22 world-famous, billion-dollar brands. From Gatorade to Quaker, LIFEWTR to Lay’s, we make hundreds of enjoyable foods and beverages that are loved throughout the world.
Guiding PepsiCo is our vision to be the global leader in convenient foods and beverages by Winning with Purpose. “Winning with Purpose” reflects our ambition to win sustainably in the marketplace and embed purpose into all aspects of the business.
Our employees drive our culture. No two days are the same; we’re dynamic and full of passionate teams embracing new ideas through our collaborative spirit. At PepsiCo, what makes you unique, makes us better!
Functional Description:
At PepsiCo Design, we have a saying: “We’re crazy enough to think we can inspire the future.” This is what drives us, in everything we imagine, develop and execute. Design is a strategic global function for PepsiCo that drives business value by leading innovation, creating experiences and brand engagements. We are one of the first major food & beverage companies to integrate multiple design disciplines—brand design, design thinking, industrial design, design strategy, front-end innovation—into a single group. Our goal is clear: to connect PepsiCo’s food & beverage portfolios, with today’s hyper-connected, networked users and consumers hungry for meaningful, authentic and relevant brand experiences across multiple touchpoints and regions of the world.
What you can expect:
The Jr. Brand Designer is responsible for partnering across different types of design projects and execution of comprehensive brand design and graphic design projects across our Global Food and Global Beverage portfolios. Successful candidates will demonstrate superior ability to learn and start applying design thinking from ideation through concept development, refinement, and execution. Create high quality brand design solutions by directly executing design and leveraging internal/external design resources. The Designer must be able to sketch and articulate his/her creative thinking.
Qualifications/Requirements
What we’re looking for:
Bachelor’s degree in Design with strong portfolio demonstrating graphic/brand design
Ideally he/she has a background in packaging design and brand design with 360 identities.
Will have a strong understanding of graphic design as well as a good basic understanding of industrial design
Great sketching skills and idea development techniques to create and communicate concepts
Work cross-functionally throughout the center to support Innovation and Design
Collaborative, able to ideate and construct ideas within a team based design environment
Technically solid, able to illuminate ideas and visualize design stories across a variety of media
Storyboarding - Creating story flows, planning transitions, mapping out movements
Design / Illustration – Creating all kinds of visual assets and layouts in a wide variety of illustrative styles.
Direction – Researching complex subjects, developing treatments, keeping each project on time and within budget.
Passionate, motivated and extremely creative person
Minimum Qualifications - Each candidate is expected to:
Be completing their final year of graduate studies
Hold an MBA degree prior to the intended full time start date.
Have a minimum of three years fulltime work experience
This position is limited to persons with indefinite right to work in the United States
List the following on submitted resume:
GPA (unless your school has a non-disclosure policy) & GMAT score
1st location preference (See ‘What you Can Expect’ for role locations)
Purchase, NY
PepsiCo, Inc. operates as a food and beverage company worldwide. The company’s Frito-Lay North America segment offers branded dips; Cheetos cheese-flavored snacks; and Doritos tortilla, Fritos corn, Lay’s potato, Ruffles potato, and Tostitos tortilla chips. Its Quaker Foods North America segment provides cereals, rice, pasta, mixes and syrups, granola bars, grits, oat squares, oatmeal, rice cakes, simply granola, and side dishes under the Aunt Jemima, Cap’n crunch, Life, Quaker Chewy, Quaker, and Rice-A-Roni brands.
The company’s North America Beverages segment offers beverage concentrates, fountain syrups, and finished goods under the Aquafina, Diet Mountain Dew, Diet Pepsi, Gatorade, Mountain Dew, Pepsi, Propel, Sierra Mist, and Tropicana brands; and ready-to-drink tea, coffee, and juices. Its Latin America segment provides snack foods under the Cheetos, Doritos, Emperador, Lay’s, Marias Gamesa, Rosquinhas Mabel, Ruffles, Sabritas, Saladitas, and Tostitos brands; Quaker-branded cereals and snacks; and beverage concentrates, fountain syrups, and finished goods under the 7UP, Diet Pepsi, Gatorade, H2oh!, Manzanita Sol, Mirinda, Pepsi, Pepsi Black, and Toddy.
The company’s Europe Sub-Saharan Africa segment offers snack food under the Cheetos, Chipita, Doritos, Lay’s, Ruffles, and Walkers; Quaker-branded cereals and snacks; beverage concentrates, fountain syrups, and finished goods under the 7UP, Diet Pepsi, Mirinda, Pepsi, Pepsi Max, and Tropicana; ready-to-drink tea products; and dairy products under the Agusha, Chudo, and Domik v Derevne brands. Its Asia, Middle East and North Africa segment provides snack foods under the Cheetos, Chipsy, Doritos, Kurkure, and Lay’s brands; cereals and snacks under the Quaker brand; beverage concentrates, fountain syrups, and finished goods under the 7UP, Aquafina, Mirinda, Mountain Dew, Pepsi, Sting, and Tropicana brands; and ready-to-drink tea products. The company was founded in 1898 and is headquartered in Purchase, New York.