Job Description

YOUR ROLE
Enact is seeking a Marketing Communications Manager as a key player in driving our new brand with our customers and external stakeholders. You will directly influence our go-to-market strategy by contributing creative solutions and developing personalized content to engage and educate our customers. You’ll collaborate across a diverse and innovative marketing department, engaging with CX, utilizing customer research, partnering with customer technology, all to build a unified voice to further our commitment of helping borrowers achieve the dream of homeownership.

YOUR RESPONSIBILITIES
• Proactively develop and execute traditional and digital marketing programs for customer segments, contributing creative and innovative data driven strategies and materials.
• Drive the marketing strategy through the commercialization of products and services in support of the business go-to-market strategy.
• Track, analyze, and share the performance of marketing assets/programs with a test and learn improvement mindset. This includes measuring, optimizing, and iterating marketing activities.
• Thoughtfully utilize existing Marketing technology suite including Marketing Automation tools, Drupal CMS, Salesforce, Collateral, Print and Digital Advertising, etc., in alignment with overall marketing and business objectives.
• Oversee creative design, production and fulfillment processes, plus other third-party resources needed to implement online/offline marketing efforts. Track marketing spend and ensure work is completed within planned execution timing and budget.
• Develop and maintain an event strategy to include pre and post event outreach/follow-ups with preestablished KPIs. Use findings to inform recommendations for event strategy.
• Collaborate with third party event management sources for customer conferences and events.

COVID Vaccination

Enact policy requires employees to be vaccinated before they visit an office.

In certain positions where office attendance is deemed to be essential to the role, offers of employment shall be conditional upon proof of vaccination or exception based on a qualifying medical or religious accommodation request.

YOUR QUALIFICATIONS
• BA/BS with concentration in communications, business, or related experience
• Minimum of 5-10 years’ experience in marketing communications and/or ad agency
• Knowledge and practical application of traditional and digital marketing tactics and techniques
• Strong communication/copywriting skills – written, verbal and presentation, with strong attention to detail
• Excellent project/marketing management skills, with ability to manage multiple projects under tight deadlines
• Works collaboratively and cross-functionally, demonstrating flexibility and adaptability
• Strong Microsoft Office (Word, PowerPoint, etc.) and Acrobat experience

ADDITIONAL QUALIFICATIONS
• Copywriting sample portfolio
• Event Management experience
• Understanding of financial services or mortgage industry
• Working knowledge of online marketing asset management tools, web content management tools (e.g. Drupal), marketing automation platform (e.g. Marketo), data platforms (e.g. Tableau)

WHY WORK AT ENACT
• We have a real impact on the lives of the people we serve
• We work on challenging and rewarding projects
• We give back to the communities where we live
• We offer competitive benefits including:
o Medical, Dental, Vision, Flexible Spending Account options beginning your first day
o Generous Choice Time Off policy
o 12 Paid Holidays
o 40 hours of volunteer time off
o 401K Account with matching contributions
o Tuition Reimbursement and Student Loan Repayment
o Paid Family Leave
o Child Care Subsidy Program