Job Summary:
It’s the magic of immersing yourself in a motion picture masterpiece, or a new track from your favorite band, or the spectacle of a live Broadway show. It’s hard to define and even harder to create, but that’s what we do at The Walt Disney Studios. Ours is a culture of innovation, collaboration and creativity. We raise the bar, then step over it, blazing trails through the production and distribution of world-class entertainment around the globe. If you want to help tell compelling, enduring stories through movies, music or stage plays, then we want to hear from you.
Walt Disney Studios Motion Picture Marketing is a dynamic, results-driven marketing team responsible for positioning films released by Disney/20th Century (live action), Walt Disney Animation Studios, Pixar Animation Studios, Lucasfilm, Marvel Studios, and now studio branded titles on Disney+. This organization oversees the Studios’ global marketing strategy encompassing creative, media, digital, international, promotions, publicity, research, special events, and synergy, and handles some the most valuable film brands and franchises of all time.
In this role, the Specialist will support the Director, Media Operations and Manager, Media Operations to ensure all creative assets are delivered on a timely basis to media agencies, assets are properly requested within a reasonable timeframe, and monitored throughout the completion of a campaign. The Specialist must have exceptional interpersonal skills to develop strong working relationship with creative, digital, and other marketing team members and executives. Collaborate with A/V creative and finishing teams to help layout broadcast and digital video needs after weekly rotation meetings.
Responsibilities:
Collaborate with Media Ops Manager and Director on Broadcast, Radio and Digital rotation based on campaign
Coordinate and update film rotation documents with weekly media schedules, with broadcast pre-emptions notifications from agency, and any audience deficiency units (ADUs) added last minute
Distribute campaign launch information to internal teams
Work closely with Integrated Marketing and Synergy team to update TV spot rotation for Disney Channel, Disney XD, and Disney Jr. and provide asset materials (e.g. animated/static billboards and :10/:05 live copy reads for their partners)
Request digital video assets to A/V finishing team with specifications in a timely manner and secure delivery to agency
Request radio assets from creative and talking points from publicity, and submit for necessary approvals, including Radio Disney, iHeart, and Entercom.
Manage high profile Award Campaigns – request creative assets, review and edit live copy reads, and help execute Awards media plans
Basic Qualifications:
Exceptional multi-task skills; have the ability to work on many projects/film titles simultaneously
Excellent written and verbal communications and interpersonal skills to assure successful interaction with executives and business unit contacts
Detail oriented with superior organization skills.
Able to prioritize and multi-task and work well with others in a fast paced environment
Reliable, flexible, and reachable
Team player with a positive outlook
Preferred Qualifications:
College Degree preferred
Relevant experience in media or advertising preferred, but not required
Proficient/Advanced in MS Office – specifically in Excel & PowerPoint (and/or Keynote)
Burbank, CA
The Walt Disney Company, commonly known as Walt Disney or simply Disney, is an American diversified multinational mass media and entertainment conglomerate headquartered at the Walt Disney Studios in Burbank, California.
Disney was originally founded on October 16, 1923 by brothers Walt and Roy O. Disney as the Disney Brothers Cartoon Studio; it also operated under the names The Walt Disney Studio and Walt Disney Productions before officially changing its name to The Walt Disney Company in 1986. The company established itself as a leader in the American animation industry before diversifying into live-action film production, television, and theme parks.
Since the 1980s, Disney has created and acquired corporate divisions in order to market more mature content than is typically associated with its flagship family-oriented brands. The company is known for its film studio division, Walt Disney Studios, which includes Walt Disney Pictures, Walt Disney Animation Studios, Pixar, Marvel Studios, Lucasfilm, 20th Century Fox, Fox Searchlight Pictures, and Blue Sky Studios. Disney's other main divisions are Disney Parks, Experiences and Products, Disney Media Networks, and Walt Disney Direct-to-Consumer & International. Disney also owns and operates the ABC broadcast network; cable television networks such as Disney Channel, ESPN, Freeform, FX, National Geographic Network, and A&E Networks; publishing, merchandising, music, and theater divisions; and Walt Disney Parks and Resorts, a group of 14 theme parks around the world.
The company has been a component of the Dow Jones Industrial Average since 1991. Cartoon character Mickey Mouse, created in 1928 by Walt Disney and Ub Iwerks, is one of the world's most recognizable characters, and serves as the company's official mascot.