Marketing Internship
Posted on: 25 Aug 2021
Appleton, WI
Job Description
Comprised of a market-leading portfolio of best-in-class brands, the businesses of ITW Welding work together to provide premium performance delivered through a breadth of solutions encompassing welding, cutting, consumables, and accessories. ITW Welding North America represents Miller Electric Welding Equipment, Safety & Accessories, Hobart Filler Metals, and Bernard / Tregaskiss MIG Guns.
Miller Electric Mfg. LLC, is headquartered in Appleton, Wisconsin, and wholly owned by Illinois Tool Works (NYSE: ITW). The company maintains its industry leadership by setting the standard for reliability, quality and responsiveness. Our tagline, “The Power of Blue®,” is inspired by the blue color of Miller equipment.
The company began with an innovation that responded to customer needs, growing from a one-man operation in 1929, to the world’s largest manufacturer of arc welding products. Miller keeps the tradition alive by focusing on its top priority: people.
The marketing internship is designed to give a student the hands-on exposure to the critical role marketing plays in delivering the company’s short and long-term results.
Essential Functions:
Work closely with the division marketing team, especially product managers, as they manage their product categories and drive growth; example tasks may include, maintaining product specification information in databases and spec sheets, updating pricing and competitive information, analyzing sales data
Assist with primary and secondary research projects in support of new product development activities
Experience the go-to-market planning process for new product launches including the creation and deployment of both channel and end user marketing materials
Track and report out on the product programs and promotions for the division
Support in the preparation of events like customer visits, tradeshows and tours
Required to be in at least their sophomore year of school pursuing a Marketing Degree
Self-directed, results-oriented and customer focused
Proficient in Microsoft Office/Teams
Proactive in recognizing improvement opportunities are necessary
Strong organizational, interpersonal, and written and oral communication skills
Illinois Tool Works Inc.
Glenview, IL
Illinois Tool Works Inc. manufactures and sells industrial products and equipment worldwide. It operates through seven segments: Automotive OEM; Food Equipment; Test & Measurement and Electronics; Welding; Polymers & Fluids; Construction Products; and Specialty Products. The Automotive OEM segment offers plastic and metal components, fasteners, and assemblies for automobiles, light trucks, and other industrial uses. The Food Equipment segment provides warewashing, cooking, refrigeration, and food processing equipment; kitchen exhaust, ventilation, and pollution control systems; and food equipment maintenance and repair services. The Test & Measurement and Electronics segment produces equipment, consumables, and related software for testing and measuring of materials and structures, as well as equipment and consumables used in the production of electronic subassemblies and microelectronics.
The Welding segment produces arc welding equipment; metal arc welding consumables and related accessories; and metal jacketing and other insulation products for various industrial and commercial applications. The Polymers & Fluids segment produces adhesives, sealants, lubrication and cutting fluids, and fluids and polymers for auto aftermarket maintenance and appearance. The Construction Products segment offers engineered fastening systems and solutions for the residential construction, renovation/remodel, and commercial construction markets.
The Specialty Products segment offers beverage packaging equipment and consumables, product coding and marking equipment and consumables, and appliance components and fasteners. It serves the automotive OEM/tiers, commercial food equipment, construction, general industrial, and automotive aftermarket end markets. The company distributes its products directly to industrial manufacturers, as well as through independent distributors. Illinois Tool Works Inc. was founded in 1912 and is based in Glenview, Illinois.
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IndustryManufacturing
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No. of Employees48, 000
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Website
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Jobs Posted224
