Constellation Brands, Inc.

Field Sales Manager- Chain Execution

Posted on: 24 May 2021

Tulare, CA

Job Description

Job Description

Position Summary:

The role is responsible for the planning, communication and execution of our off-Premise/Chain objectives with our distributor partners and the trade in an assigned territory. The Manager will ensure we are achieving our fair share of business, growth and awareness in this important channel of business through regular interaction, account calls, training and education. 

Responsibilities:

Sales Planning and Program Development

In partnership with the GSM and Regional Manager, develop and conduct assigned distributor team plans, periodic team reviews, market surveys, competitive pricing surveys, and general sales meetings with distributor partners
Provide GSM and/or Regional Manager with market intelligence and recommendations for effective planning or programming.
Execute new product launches
Manage merchandising pre-plan

Execution and Communication of Sales Objectives

Communicate all necessary information and brand education on Constellation Brands programs, strategies and standards to distributor sales team in order to achieve depletion and distribution goals
Establish sales presence in the market and conduct regular distributor market work-withs to ensure CBI brand priority and initiatives are maintained
Implement sales performance measures and targets using the Constellation Brands CORE brand priorities with distributors while assisting in achieving expected results

In Market Training and Relationship Development

Develop, cultivate, and maintain strong relationships with key accounts, individual stores, and buyers. Leverage relationships to explore business opportunities
Work with, coach and educate distributor sales members on CBI brand priorities and standards
Provide product education sessions to Retailers, and other customers
Partner with Trade Marketing to understand brand health and needs

Administration and Analysis

Provide feedback to Director on market issues: opportunities, changes, distributor issues and competitive activity
Work with Sales Operations Manager (SOM) to develop action plans for business opportunities through the use of strategic insights and as applicable leverage distributor sales data
Conduct post-promotional analysis in conjunction with SOM (as applicable)
Conduct and report weekly progress checks of distributor performance for your assigned area
Basic financial skills to monitor monthly A/R statements and to develop cost/benefit strategies
Work with Regional Manager to develop pricing structures and pricing strategies
Insure required reports and T&E are turned in timely and as necessary

Regularly utilize internal tools such as Compass and Chatter to communicate business updates

Minimum Qualifications:

Bachelor’s Degree
5 years related experience
Demonstrated ability in customer management within specific territory
Keen understanding of the three-tier distribution system
Proven experience and strong abilities in educating and motivating others to manage business effectively
Excellent communication skills, articulate with strong public speaking ability / experience and excellent writing skills.  Ability to persuade and influence.
Strong Microsoft Office skills

Preferred Qualifications:

Alcohol & Beverage industry highly preferred
Program and budget development, implementation, management and strategic decision-making experience

Physical Requirements/Work Environment

Work Environment:

Must be able to stand, walk, sit.
Must be able to move up to 55 lbs.
Use hands to handle or feel; reach with hands and arms.
Climb or balance stairs/ladders.
Stoop, kneel, crouch or crawl; talk and hear.
Must have close vision, distant vision, and ability to adjust focus, peripheral vision.
Must be able to stand for extended periods of time.
Must have a valid driver's license, be able to drive a car and travel via plane/train as needed.

Must be at least 21 years of age. Must be able to sit and/or stand for long periods of time and work on a computer for extended periods. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

Constellation Brands, Inc.

Victor, NY

Constellation Brands is the visionary company behind the beer, wine and spirits brands that you love and have celebrated with for over 70 years. Driven, smart, passionate and agile, we’re never content with the status quo, or playing it safe. We thrive on innovation and new ideas and are at our best when pushing our boundaries.

A wholly American-owned company, we produce quality, iconic brands such as Corona Extra, Modelo Especial, Ballast Point, Robert Mondavi, Kim Crawford, Ruffino, The Prisoner, SVEDKA Vodka and High West Whiskey, to name just a few.

We’ve come a long way from our humble beginnings in 1945 as a small wine producer in upstate New York. Our rise as a top performing Fortune 500 company with operations around the world can be credited to:

The strength and continuity of our visionary leadership team.
Our passionate and diverse employees.
Our growing portfolio of stellar brands.
An unwavering commitment to responsibility.
Our dedication to benefitting the communities in which we live and work.
Our commitment to adding value to our business partners.

Our unique ability to see, meet and stay ahead of shifting consumer preferences and trends across total beverage alcohol fuels our success and has made us the #1 total beverage alcohol company in the U.S.

And we’re only just beginning. We have new products to introduce and consumers to delight, careers to nurture, greater growth to deliver, and more opportunities to give back. We enjoy life and through our work, our brands and our contributions to the community, we help others do the same. It’s the reason we are in business. We live our vision—to elevate life with every glass raised.

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