Job Description

Are you ready to explore a world of possibilities, both at work and during your time off? Join our American Airlines family, and you’ll travel the world, grow your expertise and become the best version of you. As you embark on a new journey, you’ll tackle challenges with flexibility and grace, learning new skills and advancing your career while having the time of your life. Feel free to enrich both your personal and work life and hop on board!

Why you'll love this job

This job is part of the Performance Marketing Team within the Customer Division.
Responsible for leading all efforts related to paid media channels, with a specific focus in Digital & Social. This position is fast paced and responsible for delivering high-visibility projects.

What you'll do

Manages the day-to-day relationship with our advertising agency
Leads all efforts across paid media with the main focus in Digital & Social paid media, but also other channels including but not limited to TV, OOH, print, radio; collaborating closely on paid Search as well
Understands business metrics and align media optimizations with company revenue objectives
Collaborates closely with Ad Tech & Analytics to ensure optimal campaign performance from start to finish
Champions innovative media opportunities with a test and learn attitude towards optimization
Builds and presents well-communicated plans and results to senior leaders

All you'll need for success

Minimum Qualifications- Education & Prior Job Experience

Bachelor’s degree or equivalent experience/training
3 years of experience in an agency or B2C marketing role

Preferred Qualifications- Education & Prior Job Experience

Ad agency or media planning background

Skills, Licenses & Certifications

Ability to inspire, support and understand the interplay between people, processes and systems; must be a strong project manager
Excellent understanding of media and ability to foster collaboration between teams of marketing managers, strategists, designers, and agencies
Conscientious and adept at solving issues at all levels of a project
Collaborative with multiple stakeholders; communication and teamwork is critical
Top-notch written and verbal communication/presentation skills with a strong attention to detail
Resourceful, proactive and adaptable

What you'll get

Feel free to take advantage of all that American Airlines has to offer: 

Travel Perks: Ready to explore the world? You, your family and your friends can reach 365 destinations on more than 6,800 daily flights across our global network.
Health Benefits: On day one, you’ll have access to your health, dental, prescription and vision benefits to help you stay well. And that’s just the start, we also offer virtual doctor visits, flexible spending accounts and more. 
Wellness Programs: We want you to be the best version of yourself – that’s why our wellness programs provide you with all the right tools, resources and support you need.
401(k) Program: Available upon hire and, depending on the workgroup, employer contributions to your 401(k) program are available after one year.
Additional Benefits: Other great benefits include our Employee Assistance Program, pet insurance and discounts on hotels, cars, cruises and more