Job Description

We are looking for a Content Marketing Manager to drive the company’s content marketing strategy and development efforts. This is an entrepreneurial role with a high degree of ownership, reporting to the Director of Marketing. This is a 100% remote role that can be located anywhere but must work primarily 9-5 PM EST to provide sufficient overlap with our team. 

Responsibilities and Duties

Orchestrate Insticator’s content marketing plan. Leverage various content mediums and channels to support company goals, maximize awareness, thought-leadership and expertise, communicate the company’s brand vision and value proposition, and generate leads.
Contribute to development of and manage Insticator’s editorial calendar.
Draft written content including blog posts, case studies, bylines, newsletters, sales collateral, press releases, infographics, social media content, and more.
Partner with social media manager (aka Monique) on crafting strategy, content and execution
Conduct industry research to identify topic areas and relevant brand-building stories
Regular measurement, optimization, and reporting of content initiatives
Ensure consistency of brand voice and tone across all platforms
Support thought leadership programs including organizing participants for webinars and other internal events, preparing spokespeople for industry events, and managing marketing materials to leverage content from in-person and virtual events
Manage external resources as needed.

Qualifications

Professional Competencies

3+ years of experience in a content marketing role
Experience crafting and writing compelling content across different mediums such as web, written, social, and other channels
Background and familiarity with media and advertising industries is required

Cultural Competencies

Creative confidence
Collaborative mindset and great teamwork skills
Skilled at receiving feedback, as well as providing it
Entrepreneurial & adaptable; great learning skills
Transparent & communicative, patient
Curious, research-minded, data-informed

Benefits

This is a contract position with long-term potential. Our benefits vary depending on location and status and can include:

Competitive Salary
Paid Time Off
Health, Dental and Vision Insurance
Stock Options (so you have ownership in the company and benefit as it grows)
Flexible work schedule
401k

The Insticator Values

We recruit, promote, and reward based off of our four core values:

Sleeves Up - At Insticator we provide the autonomy and creativity needed to own your role, iterate where needed and drive impact on a massive scale.
100% Viewability - Insticator is passionate about open feedback at all levels of the company. This allows us to fail fast, create in real time and build an open company culture.
Be Defiantly Great - We are defiant, that’s in our lifeblood, we accomplish what other people think are impossible. Challenging the status quo is our lifeblood.
Unconditional Empathy - Our customers are real people with real business needs, and we are here to listen and tackle accordingly. If we care and respect each other, there is no challenge we can’t overcome.