ViacomCBS

Digital Campaign Specialist

Posted on: 15 Apr 2021

San Francisco, CA

Job Description

ABOUT US:

ViacomCBS Streaming (formerly CBS Interactive) is a division of ViacomCBS that encompasses both free, paid, and premium streaming services including Pluto TV, CBS All Access, CBS Sports Digital, and CBS News Digital.DESCRIPTION:

Role Details:

The Digital Analyst will be responsible for supporting the sales team in executing, monitoring, and optimizing the digital advertising campaigns across CBS, Viacom, and Pluto properties. This individual will work with a designated team to ensure flawless campaign execution as well as provide optimal client service support for assigned Advertisers and Agencies. The Digital Analyst will serve as the primary point of contact for client inquiries and requests pertaining to their advertising programs post campaign launch. This includes tracking impression delivery, reporting, assisting with optimization, and reconciling delivery discrepancies.

Your Day-to-Day:

* Provide clients/sales with any necessary campaign reporting

* Proactively reach out to Sales team for missing creative/tags for upcoming launches

* Lead in assigning creative to their respective line items on the client IO to ensure proper set up in DFP and FreeWheel

* Effectively work with functional groups such as Sales, Account Management, Yield, Trafficking to optimize campaigns to meet performance objectives

* Proactively monitor campaign performance and delivery goals, escalate delivery issues as necessary

* Generate reports to troubleshoot/resolve third-party reporting discrepancies or campaign/creative issues

* Compile weekly reports for sales summarizing any potential revenue-at-risk

* Execute Insertion Order revisions in Operative One order management system, including budget revisions, incremental spend, reallocations and cancellations

* Create wrap decks to summarize campaign performance after completion

* Processes and submits invoice adjustments to Finance and ensure campaigns are invoiced in a timely and accurate manner

* Works with Finance team and Agencies to resolve billing discrepancies

QUALIFICATIONS:

What you bring to the team:

You have -

* BA/BS degree (or equivalent training and experience)

* Outstanding organizational skills, attention to detail and the ability to multiple tasks in a fast-paced environment

* Excellent data analysis and problem-solving skills

* Strong Excel skills required; pivot tables a must

You might also have -

* 2- 4 years media/ digital industry experience

* Knowledge of DoubleClick and FreeWheel and industry platforms such as Double Verify, Integral Ad Science, MOAT, etc. preferred/beneficial.

FUNCTION: SalesEEO Statement:

ViacomCBS is an equal opportunity employer (EOE) including disability/vet.

At ViacomCBS, the spirit of inclusion feeds into everything that we do, on-screen and off. From the programming and movies we create to employee benefits/programs and social impact outreach initiatives, we believe that opportunity, access, resources and rewards should be available to and for the benefit of all. ViacomCBS is proud to be an equal opportunity workplace and is an affirmative action employer. We are committed to equal employment opportunity regardless of race, color, ethnicity, ancestry, religion, creed, sex, national origin, sexual orientation, age, citizenship status, marital status, disability, gender identity, gender expression, and Veteran status

If you are a qualified individual with a disability or a disabled veteran, you may request a reasonable accommodation if you are unable or limited in your ability to use or access www.viacbs.com/careers as a result of your disability. You can request reasonable accommodations by calling 212.846.5500 or by sending an email to viacomaccommodations@viacom.com. Only messages left for this purpose will be returned.

ViacomCBS

Manhattan, NY

ViacomCBS Inc. is an American multinational mass media conglomerate based in New York City. The corporation was formed via the merger of CBS Corporation and the second incarnation of Viacom on December 4, 2019, which were created from the split of the first Viacom in 2005. The company has interests in film, television, publishing and digital media.

The company's main assets include the Paramount Pictures film studio, CBS Entertainment Group (consisting of CBS-branded properties including the namesake CBS network, CBS Television Studios, CBS Television Stations, CBS Interactive and a 50% interest in The CW), domestic networks (consisting of U.S.-based basic and premium-tier cable television networks including MTV, Nickelodeon, BET, Comedy Central and Showtime), international networks (consisting of international versions of domestic ViacomCBS networks as well as region-specific networks including Channel 5 in the UK, Network 10 in Australia and Telefe in Argentina), Global Distribution Group (consisting of CBS Television Distribution and CBS Studios International) and publishing company Simon & Schuster.

Headquartered at One Astor Plaza in Midtown Manhattan, New York City, the company operates approximately over 170 networks and reaches approximately 700 million subscribers in approximately 160 countries.

 

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