Kroger

Art Director - Promotional Execution

Posted on: 14 Apr 2021

Cincinnati, OH

Job Description

Job Description

Company Name: Kroger General Office
Position Type: Employee
FLSA Status: Exempt
Position Summary
Work with the Creative Director to develop creative strategy and execution of all customer communication across multiple platforms with a focus on Branding, Print, Digital, and/or Broadcast. Work closely with the Marketing team and business partners to translate business strategies, vision and marketing plans into compelling creative solutions that connect deeply with customers. Responsible for design standards and guidelines for all customer communication, as well as managing and developing design staff across remote locations to ensure consistent execution of creative solutions. Demonstrate the company's core values of respect, honesty, integrity, diversity, inclusion and safety.

Essential Job Functions

* Lead overall creative planning for assigned initiatives as well as collaborate with Creative Directors and Head of Creative on overall creative strategy
* Collaborate with senior marketing on developing the overall enterprise customer communications and marketing plan
* Incorporate company brand standards into all work and inspire team to do the same
* Develop effective creative across multiple channels, including but not limited to print, broadcast, digital and other emerging media
* Provide photographic or video art direction for all categories of merchandise; including tabletop setups, lay downs, backdrops, environmental scenes and live talent
* Understand, stay in on trend and apply emerging creative trends and best practices as appropriate
* Create and manage annual creative budgets ensuring all activities are executed on time and on budget
* Present comprehensive creative concepts to senior management and business unit leaders
* Manage workload to facilitate efficient resource utilization and supervise freelance work
* Collaborate closely with Copy Chief and Copywriters to ensure consistency across visuals and copy
* Attend business partner meetings, as needed, to understand changes in strategic direction, new business, etc
* Perform special corporate art direction and design projects
* Collaborate with senior production team on work flow
* Communicate regularly with department leadership, ensuring strategy and projects are on track, gaining support and guidance
* Supervise and coach direct reports in the performance of their duties; complete performance reviews and provide feedback to direct reports
* Must be able to perform the essential job functions of this position with or without reasonable accommodation

Minimum Position Qualifications

* 6+ years in a creative leadership position
* Any experience managing designers
* Excellent oral/written communication skills
* Proven ability to conceptualize and design graphic applications to their completion
* Proficient with industry-standard design tools and software preferably Adobe Creative Suite
* Strong organizational skills with specific attention to detail
* Proven expertise with marketing and branding best practices, retail experience a plu
* Strong organizational skills and ability to prioritize a variety of tasks/projects
* Strong interpersonal skills and ability to develop others
* Ability to make persuasive argument and influence design decisions to internal and external partners
* Ability and willingness to continue education, as necessary
* Expertise in design, graphics, aesthetics and technical aspects of focus area, Brand, Print, Digital, Broadcast, Emerging Media

Desired Previous Experience/Education

* Bachelor's Degree in Graphic Arts, Advertising Design or related field

Education Level: Bachelor's Desired
Required Travel: Up to 25%
Required Certifications/Licenses: None
Position Type: Full-Time
Regions: General Office- Cincinnati

States: Indiana; Kentucky; Ohio
Keywords: print, execution, creative

Jobs at Kroger: At Kroger, we hire people who have a passion for helping others and who want to build a relationship with our Customers. No matter what stage of your career, you can build your future at Kroger. We look for people who want more, aspire to be more and work hard to achieve their goals. Our focus on keeping the Customer first is what makes us successful. As the largest traditional grocery chain in the U.S. and one of the world's largest retailers, we employee more nearly half a million Associates across 35 states. We offer many opportunities not only in our stores, but in Manufacturing, Logistics, Marketing, Finance, Human Resources, and many other fields.

Company Overview: Kroger Family of Companies employs nearly half a million associates who serve over 11 million customers daily through a seamless shopping experience under a variety of banner names. At The Kroger Co., we are Fresh for Everyone and dedicated to our Purpose: To Feed the Human Spirit. We are committed to creating ZeroHungerZeroWaste communities by 2025. Careers with The Kroger Co. and our family of companies offer competitive wages, flexible schedules, benefits and room for advancement.

Posting Notes: OH || Cincinnati || 1014 Vine Street || 45202 || Kroger General Office || [[mfield2]] || Creative; Management; Marketing; Promo Execution || Employee || Exempt || Full-Time || None

Kroger

Cincinnati, OH

The Kroger Co. operates as a retailer in the United States. The company operates supermarkets, multi-department stores, marketplace stores, and price impact warehouse stores. Its combination food and drug stores offer natural food and organic sections, pharmacies, general merchandise, pet centers, fresh seafood, and organic produce; and multi-department stores provide apparel, home fashion and furnishings, outdoor living, electronics, automotive products, and toys.

The company’s marketplace stores offer full-service grocery, pharmacy, health and beauty care departments, and perishable goods, as well as general merchandise, including apparel, home goods, and toys; and price impact warehouse stores provides grocery, and health and beauty care items, as well as meat, dairy, baked goods, and fresh produce items.

It also manufactures and processes food products for sale in its supermarkets; and sells fuel through 1,537 fuel centers. As of March 7, 2019, the company operated 2,764 retail food stores under various banner names, as well as an online retail store. The Kroger Co. was founded in 1883 and is based in Cincinnati, Ohio.

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