Job Description

Facebook is seeking an experienced sales and marketing leader with demonstrated success managing established and emerging business categories. The Industry Manager will lead the Facebook monetization strategy for select segments of the Insurance business in the US. The ideal candidate will be a creative thinker with the ability to work cross-functionally to develop scalable solutions for their clients and their teams. They will build and manage a strategically focused/consultative sales team, selling Facebooks advertising solutions to advertisers. We are looking for a self-starter who has demonstrated success, dealing with ambiguity, successfully managing teams and problem-solving leadership with limited oversight. Ideal candidates will have management experience in a sales environment, a deep understanding of the digital ecosystem and extensive experience selling digital marketing solutions to the Insurance and Financial Services industries.

Industry Manager, Insurance Responsibilities

* Own and be accountable for quarterly and yearly revenue goals, pipeline management and growth goals across a diversified book of business

* Develop a deep understanding of the Insurance & Financial Services categories including the ability to maintain relationships with clients from VPs through the C-suite

* Play the lead role in developing the holistic business for Insurance (DR and Brand) by owning vertical workstreams and/or strategic pillars of success

* Build, train and maintain a high performing team

* Act as player/coach by driving long-term opportunity and coaching team through short-term sales strategies

* Work cross-functionally with Business Operations, Partnerships, Measurement, Creative Shop and Product Marketing to optimize our client efforts

* Consult with Product Marketing to help shape product development in support of client needs

* Guide the creation of persuasive presentations and stories that demonstrate the value of Facebook to clients for both B2C and B2B marketing

* Identify winning strategies and scale the insights throughout the vertical

* Increase the effectiveness of the team by recognizing opportunities for new approaches

* Develop and implement best practices for client interaction, sales and services for Facebook, including a good understanding of working with advertisers and agencies

* Communicates strategic information and context from the company and organization to the team, manager, and partners to be successful

* Assigns projects aligned with team strengths, skills and motivations, and adjusts management style to match the needs of the individual

* Builds a culture where differences are appreciated and everyone feels valued, with a focus on internal community and driving inclusion

* Shows care by understanding what matters most to people and recognizes people for their contributions

* Gives and seeks timely feedback and asks the same of the team

* Identifies skills needed for the role, interviews, hires, and on-boards new employees to the team

* With minimal guidance, ensures the team is healthy and begins to diagnose and troubleshoot issues with manager

* Helps people build and sustain productive relationships

* Demonstrates a strong ability to communicate important updates with context across the team, internal partners and clients

Minimum Qualifications

* 5 or more years of experience with digital media

* 5 or more years of experience managing a team

* 10 or more years of experience with sales or marketing

* Experience building Direct Response and Brand advertising campaigns

* Demonstrated experience using advertising data to craft media strategy

* Experience driving revenue growth with emerging opportunities and established partnerships

* Knowledge of the advertising technology and data/performance measurement trends

* Storyteller with experience communicating the benefit of marketing opportunities to clients

* Communication and presentation experience with an emphasis on translating insights, product information, and data in to client value

* Experience building relationships with top marketing decision makers at brands and agencies

* Proven experience as a leader of change, achieving operational excellence by introducing performance measures, processes and systems

* Facebook and Instagram user with knowledge of the media landscape, reseller channels and vertical markets

Locations

About the Facebook company

Facebook's mission is to give people the power to build community and bring the world closer together. Through our family of apps and services, we're building a different kind of company that connects billions of people around the world, gives them ways to share what matters most to them, and helps bring people closer together. Whether we're creating new products or helping a small business expand its reach, people at Facebook are builders at heart. Our global teams are constantly iterating, solving problems, and working together to empower people around the world to build community and connect in meaningful ways. Together, we can help people build stronger communities we're just getting started.

Facebook is committed to providing reasonable support (called accommodations) in our recruiting processes for candidates with disabilities, long term conditions, mental health conditions or who are neurodivergent, and to candidates with sincerely held religious beliefs or requiring pregnancy related support. If you need support, please reach out to accommodations-ext@fb.com.