Email Channel Strategy, Executive Director
Posted on: 3 Apr 2021
Columbus, OH
Job Description
Performance Marketing is responsible for leading channel innovation, performance management, personalization, and execution of marketing initiatives across Chase. We are seeking to expand our team with a talented, data-driven Email Marketing leader focused creating more relevant, impactful email experiences for our customers.
This role requires someone who can transform the end to end process, rethinking of technology, and ability to scale the channel to meet the business demands. This is a highly visible strategic role with significant interaction with senior leaders and cross-functional teams across the firm. You must be customer obsessed, a pro at using data to create meaningful insights, take extreme ownership of outcome, and relentlessly drive value for our customers and the firm.
Core Responsibilities
The Director of Email Channel Strategy manages a team with a robust book of work that include acquisition, servicing and engagement emails across multiple lines business. The ideal candidate for this position will have a combination of digital marketing and quantitative analytical skills along with proven team leadership experience.
* Job Description:
* Manages firm-wide marketing email channel
* Collaborates with CMOs and senior leaders on short and long term business objectives
* Assists our businesses with prioritization and capacity management
* Applies AI/ML strategies to improve outcomes at scale
* * Works with internal partners to improve email performance, consult our clients, provide recommendations and insights
* Expert communicator, being able to tell succinct stories to senior audiences
* Is decisive, data-driven and is a student of their business who is able to objectively communicates findings, issues and proposed solutions
* Strong problem-solving leader, who can coach and gain consensus across stakeholders to get to resolution
* Will own end to end transformation and process management of email campaigns, must be curious
* Drives a cross functional team responsible for execution, testing and analytics
* Ensure audit, compliance, legal and other firm controls are followed and installed on each project and relevant activity
* Embrace a mentoring role in developing associate and analyst talent within the organization
Qualifications
* Bachelors with 10+ years experience in a related discipline
* Marketing experience, with an expertise in digital conversion strategies and innovation, within email, mobile or web channels a plus
* Experience working as a leader/manager in a fast paced environment, with strong skills in multi-tasking and prioritization
* High energy, solutions oriented individual with the ability to manage multiple initiatives simultaneously, working well under pressure with tight deadlines
* Strong relationship development and negotiating skills; able to earn respect and trust among internal and external business partners and team members
* Team player with a positive, can-do attitude; must be comfortable with continuously changing opportunities and priorities
* Excellent written and oral communication skills
JPMorgan Chase & Co.
New York, New York
JPMorgan Chase & Co. operates as a financial services company worldwide. It operates in four segments: Consumer & Community Banking (CCB), Corporate & Investment Bank (CIB), Commercial Banking (CB), and Asset & Wealth Management (AWM). The CCB segment offers deposit and investment products and services to consumers; lending, deposit, and cash management and payment solutions to small businesses; mortgage origination and servicing activities; residential mortgages and home equity loans; and credit card, payment processing, auto loan, and leasing services.
The CIB segment provides investment banking products and services, including corporate strategy and structure advisory, and equity and debt markets capital-raising services, as well as loan origination and syndication; cash management and liquidity solutions; and cash securities and derivative instruments, risk management solutions, prime brokerage, and research.
This segment also offers securities services, including custody, fund accounting and administration, and securities lending products for asset managers, insurance companies, and public and private investment funds. The CB segment provides financial solutions, including lending, treasury, investment banking, and asset management to corporations, municipalities, financial institutions, and nonprofit entities, as well as financing to real estate investors and owners.
The AWM segment offers investment and wealth management services across equities, fixed income, alternatives, and money market fund asset classes; multi-asset investment management services; retirement products and services; and brokerage and banking services comprising trusts, estates, loans, mortgages, and deposits. The company also provides ATM, digital covering online and mobile, and telephone banking services. JPMorgan Chase & Co. has a collaboration agreement with Chicagoland Chamber of Commerce. The company was founded in 1799 and is headquartered in New York, New York.
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IndustryBanking/Financial Services
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No. of Employees255,998
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Website
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Jobs Posted9051
