Job Description

The Small Business Group contributes directly to the Facebook mission by connecting every small business in the world with their customers on Facebook, Instagram and Messenger by helping them grow through solutions like pages, advertising, and messaging. We succeed when we help our customers grow their business. The Small Business Group at Facebook is one of two sales channels responsible for Facebooks multi-billion dollar advertising business. Our Small Business Team helps more than 99% of Facebooks 5 million plus advertisers and 200 million plus businesses on our platform find success.

Facebook is looking for a Head of Channel Marketing, Infrastructure for its Small & Medium Business Channel Marketing team who is passionate about marketing and sales technology with a data centric approach.

What makes a good candidate? Someone who has breadth and depth of experience working across marketing and sales automation tools - who understands the balance and trade-offs between the short term and long term. You will oversee a team of world-class employees with diverse backgrounds.

The role requires you shape the technology we use to launch, optimize and scale global demand generation marketing campaigns across our products. These campaigns rely on an omnichannel marketing strategy which is continually evolving. You must become a trusted, strategic partner to stakeholders by communicating the priorities, balancing trade-offs and seeking new and better ways to do things. You must be a data expert, but also know when to trust your gut. You must contribute to design and strategic discussions and be an overall expert in the relationship between engineering, marketing and product.

At Facebook, we are focused on building a diverse and inclusive workplace. Our Channel Marketing team is focused on amplifying diverse perspectives across our community, so we welcome you, your personal experience and different perspectives.

Head of Channel Marketing, Infrastructure (Small Business) Responsibilities

* Build and manage high-performing team in a cross functional heavy, analytical minded, operations organization

* Independently manage day-to-day activities and complex situations. Identify problems and solutions around escalations

* Set clear expectations and goals for direct reports and collective team while holding individuals and team accountable for success

* Develop domain expertise across our internal tools, and work closely with partners across Channel Marketing, Engineering and Data Science

* Identify and prioritize short-term and long-term product roadmap that delivers against the organization's needs

* Partner with the recruiting organization to build diverse teams and inclusive environments

* Provide clear, actionable feedback and support to develop and grow individuals

* Resource Allocation - ensure we are always focusing on the highest priority things, focusing both on the short term needs as well as looking ahead to the next big challenge

Minimum Qualifications

* Bachelors degree or equivalent work experience conducting research with meaningful business impact

* 12+ years of experience with multi-channel marketing, enterprise sales or marketing automation platforms

* 3+ years of experience directly managing, coaching and developing people

* Experience synthesizing complex business needs into simple, powerful stories

* Project management and prioritization experience including goal establishment, action planning, risk management, milestone/action tracking, progress reporting and communications

* Experience using data to inform decision making and improve results

* Experience building teams over time through hiring, growing, and retaining high-performing employees

* Track record of interpreting business needs and translating them into requirements

* Experience working with a variety of cross functional peers and stakeholders (e.g., product managers, data scientists, designers, engineers, policy, communications, marketing)

Locations

About the Facebook company

Facebook's mission is to give people the power to build community and bring the world closer together. Through our family of apps and services, we're building a different kind of company that connects billions of people around the world, gives them ways to share what matters most to them, and helps bring people closer together. Whether we're creating new products or helping a small business expand its reach, people at Facebook are builders at heart. Our global teams are constantly iterating, solving problems, and working together to empower people around the world to build community and connect in meaningful ways. Together, we can help people build stronger communities we're just getting started.

Facebook is committed to providing reasonable support (called accommodations) in our recruiting processes for candidates with disabilities, long term conditions, mental health conditions or who are neurodivergent, and to candidates with sincerely held religious beliefs or requiring pregnancy related support. If you need support, please reach out to accommodations-ext@fb.com.