Senior Account Executive
Posted on: 18 Mar 2021
New York City, New York
Job Description
Job Description
Addressable & Agency Strategy: Account Executive (IPG)
Responsible for driving revenue for addressable advertising (DTV, AT&T OTT, WarnerMedia) and creating demand for the WarnerMedia portfolio.
Key Roles and Responsibilities:
* Call directly on IPG investment and ATV teams to represent WMs addressable solutions
* Accountable for achieving addressable advertising sales goals and/or quotas
* Carry out the entire addressable sales process from initial contact to close, generally with regular guidance from senior staff
* Apply knowledge and best practices for front-end targeting and attribution to grow addressable renewals
* Maintain accurate and quality records of sales activity
* Drive revenue generation via lead qualification and prospecting
* Meet with agency strategy and planning teams to understand client goals
* Consistently bring WarnerMedia portfolio opportunities to agency strategy teams to meet client objectives
* Look for opportunities to develop monetizable solutions for clients and new business prospects
* Manage agency relationships through consistent contact and provide superior customer service for agency partners
* Be proficient in WarnerMedia portfolio opportunities
* Collaborate across all relevant internal teams, including but not limited to agency investment sales, digital sales, client team, research, product marketing, marketing solutions, and pricing and planning
* Prepare and present sales collateral in agency and internal meetings
* Receive work in the form of short-term assignments that often require the application of independent judgment
* Assist on new and innovative projects and initiatives
* Remain knowledgeable on current industry trends across competitors, data partners, tech partners, agencies, and clients
AT&T
Bedminster, NJ
AT&T Corp. provides voice, video, and data communications services to businesses, consumers, and governments worldwide. It operates in two segments, Business Services and Consumer Services. The Business Services segment offers domestic and international long distance and toll-free voice services, local voice services, audio and video teleconferencing services, Web-based video conferencing services, and calling cards. Its local voice services include local voice and data telecommunications services, such as basic local exchange service, exchange access, private line, and high speed data and pay phone; integrated voice, data, and Internet protocol (IP) services; and packet services.
This segment also provides IP connectivity, managed IP, messaging, electronic commerce services and managed networking services, professional services, and outsourcing solutions; enterprise networking services; enterprise remote access services; Web services; and security services. It offers local, interstate, and international wholesale networking capacity and switched services to other service providers. The Consumer Services segment provides interstate and intrastate long distance telecommunications services throughout the continental U.S. and telecommunications services to and from Alaska, Hawaii, Puerto Rico, and the Virgin Islands, as well as international telecommunications services to and from various nations and territories worldwide.
It provides bundled local and long distance services; calling card services; transaction-based services; Internet; and residential voice over IP services. AT&T Corp. was formerly known as American Telephone & Telegraph Company and changed its name to AT&T Corp. in April 1994. The company was founded in 1885 and is based in Bedminster, New Jersey. AT&T Corp. operates as a subsidiary of AT&T Inc.
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IndustryInformation Technology
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No. of Employees241,810
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Website
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Jobs Posted5330
