Job Description

The digital ecosystem is evolving, driven by regulation, cultural shifts, and consumer expectation for privacy, transparency, and safety in data use. Our goal and responsibility is to equip large global businesses, digital natives, traditional marketers, small businesses, and agencies with a leading industry view and recommend avenues to explore to evolve their business and prepare for the future, so that advertising can be a safe and meaningful experience for people and businesses. We're looking for an experienced marketing leader, who is passionate about ensuring that the digital ecosystem continues to create value for businesses around the world through advanced, privacy safe, and future looking approaches to marketing and data. The successful candidate will develop and execute the outbound marketing strategy to support our critical Messaging and Signal initiatives, including solutions that synthesize complexity, inspire leading marketers, and that bring transparency to Facebooks approach to driving business growth. This person will have the ability to bring clarity to complexity and will collaborate with cross-functional partners such as Comms, Legal and Product to create marketing narratives, messaging, collateral, digital communication and more to both equip partners and drive adoption of their solutions. This person will be a strategic thinker, a storyteller and a proactive self-starter with a track record of resilience under pressure. Having a solid understanding of the digital advertising industry and experience creating marketing communications and go-to-market plans is a must.

Partner Marketing Lead Responsibilities

* Develop the outbound marketing strategy, messaging, and partner- and client-facing materials

* Devise global marketing initiatives, from stakeholder engagement to execution across our products (Shops, Catalogs, Feed Management, Conversions API, Messaging solutions)

* Partner with global cross-functional teams, including Business Partnerships, Business Marketing, Sales, and PR to advance goals

* Build go-to-market strategies with our partners for their channels and Facebook channels

* Create and scale compelling, integrated marketing content (e.g., industry POVs, messaging, presentations, guides, videos, websites)

Minimum Qualifications

* BA/BS degree in marketing, business, communications, journalism or a related field

* 10+ years of experience in product or multi-channel marketing

* Experience in the digital advertising industry

* Experience synthesizing complex product features and client needs into simple, powerful stories

* Project management and prioritization experience

* Experience using data to inform decision making and improve results

* Experience communicating, influencing and collaborating across multiple teams

Locations

About the Facebook company

Facebook's mission is to give people the power to build community and bring the world closer together. Through our family of apps and services, we're building a different kind of company that connects billions of people around the world, gives them ways to share what matters most to them, and helps bring people closer together. Whether we're creating new products or helping a small business expand its reach, people at Facebook are builders at heart. Our global teams are constantly iterating, solving problems, and working together to empower people around the world to build community and connect in meaningful ways. Together, we can help people build stronger communities we're just getting started.

Facebook is committed to providing reasonable support (called accommodations) in our recruiting processes for candidates with disabilities, long term conditions, mental health conditions or who are neurodivergent, and to candidates with sincerely held religious beliefs or requiring pregnancy related support. If you need support, please reach out to accommodations-ext@fb.com.