Job Description

The massive scale and heavy engagement of the people using our products make the Facebook platform an ideal place for marketers to build their brands. It also makes the platform an ideal place to conduct analyses to learn how to improve marketing in the new mobile and value first world. The successful candidate will focus on investigating and understanding the current best practices for different types of advertiser's, verticals, and markets to drive value in Facebook ads marketplace. They will also be focused on working with individual or a group of advertisers, partnering with our sales stakeholders and educating learnings and best practices to internal and external audiences. The team works with various advertisers across tiers and segments to test ideas, learn and educate.

The person in this role will lead a team of analytical experts tasked with supporting and advising internal and external stakeholders on Facebook's Ads Auction. They will provide guidance to the team members and manage overall service model for the demand in the market/verticals they support. The ideal candidate for this position will be passionate about the Facebook family of businesses (Facebook, Instagram, WhatsApp, Messenger, Oculus), and have worked in either Marketing or Advertising with an analytical approach to understanding media buying practices and its impact on driving outcomes. They will have a proven track record of analyzing and deriving insights from data. They would be intellectually curious, a great communicator, data-driven, a fast learner, strong teacher and able to move fast while keeping focused on high impact projects. Applicants should have a strong quantitative understanding, a strong talent for taking complex concepts and distilling them into clear accessible learnings, and a willingness to empower and help others through sharing their knowledge.

Auction Expert Manager, Marketing Science Responsibilities

* Hire, mentor and manage a team of highly skilled analytical experts

* Design and manage team against rigorous set of KPIs for measurable success of team initiatives

* Partner closely with our internal (sales) and external (clients and agencies) stakeholders to help businesses succeed in our ads auction through education, reactive support & investigation, and proactive initiatives

* Apply analytical skills to complex quantitative problems, presenting actionable insights to key stakeholders both reactively and proactively

* Work closely with our Marketing Science and sales teams, as well as advertisers directly to derive deeper insights into campaign delivery and scaling performance successes and challenges

* Develop deep understanding and expertise of the Facebook Auction

* Empower others through sharing of knowledge and execution of education programs

* Present polished findings and recommendations directly to various stakeholders

* Elevate key themes to our product research teams that should be focused on deeper investigation or alpha testing of new opportunities

Minimum Qualifications

* 6+ years of work experience in media/marketing measurement or analytics

* 2+ years management experience

* Experience in building, managing and motivating teams in strategic support functions

* Knowledge of online advertising, branding, performance advertising and marketing frameworks, including ad effectiveness measurement techniques

* Experience influencing and partnering with stakeholders across organizations

* Experience inspiring action based on data-driven insights including influencing advertiser planning and buying behavior

* Track record of operating independently and delivering results

* Experience communicating concepts to varying audiences

* Experience with SQL and development experience in a scripting language such as Python or R

* Bachelor's degree in an analytical field (such as Computer Science, Engineering, Mathematics, Statistics, Physics, Economics, or Finance)

Preferred Qualifications

* Advanced degree in statistics, economics or a related quantitative field

Locations

About the Facebook company

Facebook's mission is to give people the power to build community and bring the world closer together. Through our family of apps and services, we're building a different kind of company that connects billions of people around the world, gives them ways to share what matters most to them, and helps bring people closer together. Whether we're creating new products or helping a small business expand its reach, people at Facebook are builders at heart. Our global teams are constantly iterating, solving problems, and working together to empower people around the world to build community and connect in meaningful ways. Together, we can help people build stronger communities we're just getting started.

Facebook is committed to providing reasonable support (called accommodations) in our recruiting processes for candidates with disabilities, long term conditions, mental health conditions or who are neurodivergent, and to candidates with sincerely held religious beliefs or requiring pregnancy related support. If you need support, please reach out to accommodations-ext@fb.com.