Job Description

Facebook seeks a leader who is knowledgeable and passionate about marketplaces and e-commerce. This role will be at the center of driving the growth of Facebook Marketplace, launching products that help people discover products they love and that help people and businesses drive sales. The ideal candidate will have experience with and strong opinions on digital commerce, with a deep understanding of industry competitive landscape, trends, and business models. She or he must have experience effectively collaborating with cross-functional teams to drive results, and developing and executing against global launch plans to bring digital commerce products to market. Excellent analytical and communication skills and comfort with ambiguity are a must. The role will require managing a team of high performing Business Product Marketing Managers (PMMs).

Product Marketing Lead, Marketplace - Commerce Responsibilities

* Manage a PMM team focused on identifying the needs of multiple types of business partners from individual sellers to large companies translating those needs into products

* Lead market assessment, quantitative analysis, qualitative feedback, and represent the market internally with Product Management and Engineering, with a focus on seller solutions

* Identify significant long-term opportunities based on research, analysis and a strategic view of the direction of the market

* Plan and lead cross-functional efforts to drive successful product launches (alpha and beta programs) and international expansion

* Demonstrate a strong understanding of the broader Facebook ecosystem and competitive landscape to develop strategic product feedback and positioning

* Define and manage comprehensive go-to-market strategy and plan including positioning, policy, launch strategy, and public relations

* Partner effectively with Product Management and outbound marketing to lead world-class product marketing communications for new e-commerce solutions

* Communicate the value proposition of new products to all go-to-market teams and ensure that effective sales support materials and packages are created

* Drive product adoption and usage rates by supporting market facing programs and providing effective product launch support

Minimum Qualifications

* BA/BS degree and 12+ years of work experience

* 2+ years experience at a strategy consulting firm, investment bank or working directly on e-commerce (e.g. consumer technology, online marketplace, e-commerce company)

* Demonstrated impact in driving strategic analysis to influence product and business decisions

* Project management experience scoping and managing projects and cross-functional teams to deliver outcomes against deadlines

Preferred Qualifications

* MBA

* Experience in a start-up environment

* Experience working in a product marketing or general management capacity (partnered closely with product management and/or engineering to represent market requirements and with sales and/or partnerships to support product launches)

* Experience managing a team

Locations

About the Facebook company

Facebook's mission is to give people the power to build community and bring the world closer together. Through our family of apps and services, we're building a different kind of company that connects billions of people around the world, gives them ways to share what matters most to them, and helps bring people closer together. Whether we're creating new products or helping a small business expand its reach, people at Facebook are builders at heart. Our global teams are constantly iterating, solving problems, and working together to empower people around the world to build community and connect in meaningful ways. Together, we can help people build stronger communities we're just getting started.

Facebook is committed to providing reasonable support (called accommodations) in our recruiting processes for candidates with disabilities, long term conditions, mental health conditions or who are neurodivergent, and to candidates with sincerely held religious beliefs or requiring pregnancy related support. If you need support, please reach out to accommodations-ext@fb.com.