Job Description

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Job Category

Marketing

Job Details

TWO OPENINGS:
1. Industry Product Marketing Manager - Comms Customer Relations
2. Industry Product Marketing Manager - Comms Subject Matter Expert

Are you a great storyteller? Passionate about customer success? Inspired by technology disruption? And most of all, want to make a big impact?

Top talent across the world joins Salesforce for the opportunity to excel in a high performance, fast-paced, and diverse atmosphere; the chance to be surrounded by peers and leaders that inspire, motivate, and innovate and a corporate philosophy that incorporates community service into its DNA.

With 50,000 global employees, the fastest growing top 5 enterprise software company, and customers that are driving disruption around the world, we are proud to contribute to the success of companies of all sizes, geographies and industries.

The Salesforce Industry Marketing team is looking for a talented and passionate marketer to drive vision, messaging, awareness, and go-to-market strategy for our Communications Industry solutions. In this role, you will be a subject matter expert in the Communications Service Provider (Telecommunications) industry and will define, guide and create content and messaging at the tip of the marketing spear - driving digital transformation in the Communications industry.

Our team is fast growing, and we are looking for someone that embraces new opportunities, is motivated by career growth and who strives to deliver consistent excellence.

Responsibilities:

* Work with the industry's best marketing team to help define the messaging, positioning and go-to-market strategy for Salesforce Communications Industry solutions as well as Communications industry products

* Collect and prioritize candidate customer stories from product leaders, sales teams and partners

* Establish partnerships with customers and develop case studies and reference stories

* Create and deliver visionary and compelling content for internal, external and customer-facing presentations

* Support differentiated event marketing experiences at Salesforce and industry third-party events

* Support industry product launch plans with customer stories to ensure effective and ongoing relevancy in the market to drive demand generation and sales pipeline

* Develop effective sales training materials, making it easy for sales to understand our product offerings and key positioning

* Partner with other marketing specialist teams to execute innovative marketing campaigns, thought leadership, content marketing, webinars, SEO, and web design to build pipeline

Required Skills/Experience:

* 4-to-6 years experience in product marketing

* Alternatively, candidates with 4-to-6 years experience in sales or customer service with a focus on customer success may also apply

* Hands-on ability to create a range of marketing assets including on-message product demo videos, sharp succinct slide pitch-decks in Apple Keynote and Google G Suite

* Experience/familiarity with the customer engagement lifecycle and Salesforce CRM applications

* Ability to use data and analytics to drive decision making as well as a strong track record of setting and delivering against measurable marketing metrics

* Ability to craft compelling positioning and thought leadership content

* Strong communication and writing skills and ability to work across business lines, presenting to executive leadership and at different levels of management

* Exceptional team player with proven ability to lead through influence

* MBA a plus (but we also love brilliant people who didn't go to business school)

* 5+ years of experience in the Communications Service Provider (telecommunications) industry - preferred, but equivalent relevant experience is also of interest

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