Job Description

Abbott is a global healthcare leader that helps people live more fully at all stages of life. Our portfolio of life-changing technologies spans the spectrum of healthcare, with leading businesses and products in diagnostics, medical devices, nutritionals, and branded generic medicines. Our 109,000 colleagues serve people in more than 160 countries.

JOB DESCRIPTION:

At Abbott, we believe people with diabetes should have the freedom to enjoy active lives. Thats why were focused on helping people with diabetes manage their health more effectively and comfortably, with life-changing products that provide accurate data to drive better-informed decisions. Were revolutionizing the way people monitor their glucose levels with our new sensing technology.

Our location in Alameda, CA currently has an opportunity for an HCP Marketing Manager to serve as a leader across the US HCP Marketing team across the ongoing management of the ADCs product lines.

WHAT YOULL DO

Responsibilities:

* Formulate digital marketing and sales strategies and provide cross channel support.

* Identify and prioritize digital opportunities by working with customers, have a deep grasp of research and insights, and a firm understanding of the selling cycle.

* Drive the concept and definition of key digital support programs and work closely with the digital marketing team on pull through and execution.

* Understand and prioritize customer value concepts/needs and importance through primary and secondary market research, including one-on-one customer interviews, focus groups and web based surveys.

* Lead omnichannel development across all channels within the digital ecosystem (media, social, website, CRM, virtual services and education).

* Understand global business dynamics and competitive environment and potential impact on business unit results.

EDUCATION AND EXPERIENCE YOULL BRING

Required

Bachelors Degree required. Self-starter that is assertive, possesses a high degree of self confidence and intellectual curiosity, and demonstrates good executive presence. Proven ability to identify/define business questions and issues and develop strategic, analytical and financial frameworks to conduct analysis. Excellent oral and written communication skills, with the ability to interact effectively with all levels of management. Proven ability to manage multiple tasks concurrently under aggressive timelines in a dynamic environment. Comfortable working across functional areas (ex. Marketing, Clinical, IT, Regulatory, Operations, etc.) and at varying levels of the organization. Previous experience with product development (preferably in a technology driven business), marketing strategy, market research, business development and international business. Six years marketing experience with a minimum of four years in a commercial role including, product marketing.

Preferred

MBA

WHAT WE OFFER

At Abbott, you can have a good job that can grow into a great career. We offer:

Training and career development, with onboarding programs for new employees and tuition assistance

Financial security through competitive compensation, incentives and retirement plans

Health care and well-being programs including medical, dental, vision, wellness and occupational health programs

Paid time off

401(k) retirement savings with a generous company match

The stability of a company with a record of strong financial performance and history of being actively involved in local communities

Learn more about our benefits that add real value to your life to help you live fully: http://www.abbottbenefits.com/pages/candidate.aspx

Follow your career aspirations to Abbott for diverse opportunities with a company that provides the growth and strength to build your future. Abbott is an Equal Opportunity Employer, committed to employee diversity. Connect with us at www.abbott.com, on Facebook at www.facebook.com/Abbott and on Twitter @AbbottNews and @AbbottGlobal.

JOB FAMILY:

Marketing Support

DIVISION:

ADC Diabetes Care

LOCATION:

United States > Alameda : Plaza 6 Building

ADDITIONAL LOCATIONS:

WORK SHIFT:

Standard

TRAVEL:

Yes, 20 % of the Time

MEDICAL SURVEILLANCE:

No

SIGNIFICANT WORK ACTIVITIES:

Continuous sitting for prolonged periods (more than 2 consecutive hours in an 8 hour day), Keyboard use (greater or equal to 50% of the workday)

Abbott is an Equal Opportunity Employer of Minorities/Women/Individuals with Disabilities/Protected Veterans.

EEO is the Law link - English: http://webstorage.abbott.com/common/External/EEO_English.pdf

EEO is the Law link - Espanol: http://webstorage.abbott.com/common/External/EEO_Spanish.pdf