Imagine a world where physical distance and device limitations do not hinder our ability to connect with each other. We build the tools that help people FEEL connected - anytime, anywhere. Facebook Reality Labs (FRL) is developing the future of virtual reality and bringing products to consumers that transform entertainment and social experiences. The NA Channel Marketing team is looking for an enthusiastic, self-directed, channel marketer to take on this exciting role focused on Facebook hardware. Reporting to the Head of Channel Marketing, this role will coordinate retail/channel marketing, online retail executions, in store executions and training for AR/VR across specific brick and mortar retail accounts.
FRL Channel Marketing Manager Responsibilities
* Develops channel specific marketing strategy and execution of marketing and merchandising initiatives for Facebook core business at retail.
* Ability to present on key marketing materials in front of retailers, executives, business development teams.
* Measure and drive performance KPIs aligning to channel marketing goals and priorities.
* Manage dotcom content and campaign activities across retailers ensuring our content meets brand standards and is in service of overall team strategy.
* Identify new channel marketing opportunities and position for review to help in future decisions.
* Contribute to annual and seasonal calendar of strategy formation.
Minimum Qualifications
* 5+ years experience in marketing role, with a clear record of achievement.
* Experience and clear understanding of the North American retail landscape.
* Experience in go-to-market planning and execution across online and traditional retail channels.
* Proven communication and presentation skills with business acumen.
* Proven advocate for innovation and the opportunities presented by disruptive technologies.
* Bachelors degree in business, marketing or related field.
Locations
About the Facebook company
Facebook's mission is to give people the power to build community and bring the world closer together. Through our family of apps and services, we're building a different kind of company that connects billions of people around the world, gives them ways to share what matters most to them, and helps bring people closer together. Whether we're creating new products or helping a small business expand its reach, people at Facebook are builders at heart. Our global teams are constantly iterating, solving problems, and working together to empower people around the world to build community and connect in meaningful ways. Together, we can help people build stronger communities we're just getting started.
Facebook is committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures. If you need assistance or an accommodation due to a disability, you may contact us at accommodations-ext@fb.com.
Menlo Park, CA
Facebook, Inc. provides various products to connect and share through mobile devices, personal computers, and other surfaces worldwide. The company’s products include Facebook that enables people to connect, share, discover, and communicate with each other on mobile devices and personal computers; Instagram, a community for sharing photos, videos, and messages; Messenger, a messaging application for people to connect with friends, family, groups, and businesses across platforms and devices; and WhatsApp, a messaging application for use by people and businesses to communicate in a private way. It also provides Oculus, a hardware, software, and developer ecosystem, which allows people to come together and connect with each other through its Oculus virtual reality products. As of December 31, 2018, it had approximately 1.52 billion daily active users. The company was founded in 2004 and is headquartered in Menlo Park, California.