Job Description

DESCRIPTION

Amazon Web Services (AWS), a subsidiary of Amazon.com and a global leader in Cloud Computing, is seeking an experienced and talented Marketing Manager of Scalable Programs to be part of the global partner marketing team that markets with and through members of the AWS Partner Network. This role will be responsible for partner focused scalable campaigns through APN Marketing Central, Concierge Service, and Agency Connect. Partners will leverage these scalable campaigns to build awareness and demand across customer segments. The candidate must have in-depth experience building an end-to-end aspects of global scalable campaigns, including experience in customer journey marketing, content marketing, creative management and digital tactics, execution/optimization and reporting. This individual will collaborate and drive alignment with key management stakeholders across AWS global partner marketing, segment and solutions marketing and external agencies to ensure excellent planning, communication and execution across all aspects of scalable campaigns. To maximize effectiveness in the role, a strong knowledge of demand generation campaigns, partner programs, branding, and experience working with marketing agencies is required. For more information on AWS, please visit http://aws.amazon.com

This position must sit in one of the following locations: Dallas, TX; Austin, TX; Tempe, AZ, Nashville, TN; Seattle, WA; San Francisco, CA; Houston, TX; Las Vegas, NV; Chicago, IL; Detroit, MI; Portland, OR. Relocation offered for external candidates to these locations only.

Key responsibilities include:
Manage all operational aspects of scalable campaigns, including defining priorities, workflow, timelines, communications and asset management.
Obtain input, prioritize, and work closely with global teams to understand campaign needs and ensure global campaigns support.
Enable self-service, co-brandable marketing campaigns and programs for AWS Partners through the creation and/or deployment of campaign-in-a-box, key assets, bill-of-materials and marketing toolkits in Marketing Central.
Ensure projects are progressing, stakeholders are updated and engaged, risks are mitigated and appropriately escalated, and results are delivered on time and within budget.
Manage external agencies. Create appropriate campaign briefs, drive creative development, and own all aspects of the process including cost negotiations, schedule management, internal and external approvals, research and campaign analysis.
Drive awareness and increasing utilization of APN Marketing Central and increase the quality of assets, content, training and tools available to AWS partners by building an effective marketing promotion plan to drive awareness, adoption and usage of scalable campaigns.
Track, report and communicate on monthly campaign performance including key performance metrics and analyze the results of launched initiatives; based on these learning, implement operational improvements that optimize our available resources.

BASIC QUALIFICATIONS

6+ years of relevant work experience in building marketing campaigns at scale, driving digital demand generation, and partner co-marketing programs in B2B companies.
5+ years demonstrated success in marketing roles that are customer, and partner facing
Bachelors degree in business, marketing, technical, or relevant field of study.
5+ years experience in driving direction and alignment with global teams, external agencies and delivering best-in-class marketing campaigns at scale.
5+ years experience in using Microsoft Excel and Marketing Automation tools to manipulate and analyze data, presenting metrics and dashboards to senior leadership.

PREFERRED QUALIFICATIONS

This candidate must be comfortable managing multiple, time-sensitive competing priorities simultaneously working in a highly cross-functional organization.
Has analytical tendencies with a natural curiosity to measure, test, learn, and iterate data in order to get the best results possible.
Thrives in a fast-paced environment with the ability to pivot and problem-solve.
A team player comfortable and motivated working in a collaborative environment, with the ability to build relationships with key stakeholders global , regional and cross functional teams.
Excellent project management skills and experience, including managing internal stakeholders and external agencies, and multiple and projects at once.
Familiarity with SFDC and Marketo.
Excellent written and verbal communications skills, as well as an entrepreneurial spirit, the ability to influence others and strong cross-functional leadership.
Meets/exceeds Amazons leadership principles requirements for this role
Meets/exceeds Amazons functional/technical depth and complexity for this role

Amazon is committed to a diverse and inclusive workplace. Amazon is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status. For individuals with disabilities who would like to request an accommodation, please visit https://www.amazon.jobs/en/disability/us.

Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.

Pursuant to the Los Angeles Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.