Lead Channel Manager
Posted on: 25 Feb 2021
New York City, New York
Job Description
Job Description
As the largest communications company in the world, more than 120 million customers count on us every day to deliver the wireless, Internet, data and advertising services that fuel their businesses and connect them to their world. You will find yourself connecting communications and technology with opportunities that will take you to places you never imagined.
Learn more about AT&T's cutting edge opportunities with a wide range of career paths in emerging and ground breaking technologies. We're so much more than just a phone company!
AT&T Lead Channel Manager is responsible for designing, developing and driving competitive channel strategies, terms and conditions and channel marketing programs designed to enhance the productivity, revenues, revenue attainment, profitability and overall performance of the channels. The AT&T Lead Channel Manager is a seasoned industry expert and is able to understand the customers buying behaviors and demographics and leverages this information in designing and developing new offer requirements, building sales tools and incentives, driving customer events and demand generation activities and general channel activation.
Key Roles and Responsibilities: Create marketing strategies, resources and campaigns targeting resellers, system integrators, VARs, independent vendors, partners, OEMs, private labelers and distributors. Speak to and champion product distribution objectives. Design and organize partner events, conferences and meetings. Contribute to marketing messaging to customize online promotion efforts. Design and implement measurements to analyze program effectiveness and quantify revenue generated from executed channel programs. Plans for effective development and implementation of longer term marketing projects. Typically requires work prioritization, forecasting, scheduling and managing resources within an assigned project. Considered an expert within the discipline.
Required Skills and Experience
Qualifications:
> More than 5-years experience in the public sector, education or telecom sector
> Experience working with product management and offer development
> Skilled at building relationships with sales leadership and cross-organizations
> Strong proficiency in forecasting, market trends, and 5 year planning
> Exceptional written and verbal communication skills, including PowerPoint
> Advanced project management skills, strategic thinking, and results-oriented background
> Great interpersonal skills, team-centered and leadership capabilities
Education: Bachelor's degree preferred
Experience: 5+ years of experience in similar area of responsibility. Supervisory: No
AT&T
Bedminster, NJ
AT&T Corp. provides voice, video, and data communications services to businesses, consumers, and governments worldwide. It operates in two segments, Business Services and Consumer Services. The Business Services segment offers domestic and international long distance and toll-free voice services, local voice services, audio and video teleconferencing services, Web-based video conferencing services, and calling cards. Its local voice services include local voice and data telecommunications services, such as basic local exchange service, exchange access, private line, and high speed data and pay phone; integrated voice, data, and Internet protocol (IP) services; and packet services.
This segment also provides IP connectivity, managed IP, messaging, electronic commerce services and managed networking services, professional services, and outsourcing solutions; enterprise networking services; enterprise remote access services; Web services; and security services. It offers local, interstate, and international wholesale networking capacity and switched services to other service providers. The Consumer Services segment provides interstate and intrastate long distance telecommunications services throughout the continental U.S. and telecommunications services to and from Alaska, Hawaii, Puerto Rico, and the Virgin Islands, as well as international telecommunications services to and from various nations and territories worldwide.
It provides bundled local and long distance services; calling card services; transaction-based services; Internet; and residential voice over IP services. AT&T Corp. was formerly known as American Telephone & Telegraph Company and changed its name to AT&T Corp. in April 1994. The company was founded in 1885 and is based in Bedminster, New Jersey. AT&T Corp. operates as a subsidiary of AT&T Inc.
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IndustryInformation Technology
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No. of Employees241,810
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Website
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Jobs Posted5330
