Job Description

Facebook is seeking an experienced Marketing Manager to join the Platform Partnerships Marketing team, where he/she will focus on products such as Messenger & Instagram Business Messaging and the Developer Platform & Identity. The ideal candidate will be passionate about the way Facebook can help developers, brands, partners & businesses drive real-world outcomes using our products and services as well as have experience in the messaging and developer field. They will be responsible for marketing to this audience. This person will be an expert at developing marketing strategies, creating marketing positioning, collateral & various other forms of marketing content for online and offline, and deploying co-marketing campaigns with our partners. We are looking for an experienced marketer and strategic thinker who can drive results and continue to evolve marketing programs as part of the global marketing team. The person will leverage communication skills, have an eye for powerful communication, and the ability to work across a broad range of topics. Excellent marketing, leadership, collaboration, attention to detail, managing multiple priorities, and cross-functional coordination are critical to success.

Platform Partnerships Marketing Manager Responsibilities

* Develop marketing strategy, planning and execution for solutions & programs for business messaging and/or Developer Platform & Identity, including messaging, positioning & narratives as well as additional outbound marketing to drive awareness and engagement

* Create global marketing programs, campaigns, go-to-market plans, and events

* Identify, develop & execute co-marketing plans & campaigns with key strategic partners

* Develop innovative and creative marketing programs to drive outcomes that scale our messaging and/or Developer platform & Identity products

* Work directly with the Platform Partnerships team to drive awareness, engagement and positive sentiment with these audiences through solutions & programs

* Create compelling, integrated content (e.g. narrative, messaging, presentations, collateral, videos, pitch decks)

* Identify and develop content, case studies and proof points for these products

* Become an expert in Facebook's developer products, partners and audience

* Partner closely with cross-functional teams, including Partnerships, Marketing, Policy, PR/Communications, Legal, Product, Design, and more

* Demonstrate strong understanding of the broader Facebook developer ecosystem and competitive landscape

Minimum Qualifications

* BA/BS degree required

* 8+ years professional experience in Marketing or Product Marketing in Internet and/or technology

* Experience with B2B and/or B2C marketing activities, including narrative development, online & events

* Experience in outbound marketing messaging, positioning and narrative development online & offline

* Demonstrated capacity to communicate complex, large-scale concepts clearly and simply

* Experience partnering with Product, Engineering & Partnerships organizations

* Experience communicating to a variety of audiences, particularly technical audiences

* Experience working in a fast-paced, always-on, start-up environment

* Cross-functional, project management, and leadership experience

* Analytical experience, communication, and time management skills

* Experience managing stakeholder relationships and influencing decisions across all levels of an organization

* Experience working in a cross functional environment across multiple time zones and teams

Preferred Qualifications

* Experience marketing to developers, brands, partners & businesses

* Experience developing strategy, building & executing co-marketing campaigns with key partners

* Experience with outbound marketing across a variety of channels

* Knowledge about helping the developer community

Locations

About the Facebook company

Facebook's mission is to give people the power to build community and bring the world closer together. Through our family of apps and services, we're building a different kind of company that connects billions of people around the world, gives them ways to share what matters most to them, and helps bring people closer together. Whether we're creating new products or helping a small business expand its reach, people at Facebook are builders at heart. Our global teams are constantly iterating, solving problems, and working together to empower people around the world to build community and connect in meaningful ways. Together, we can help people build stronger communities we're just getting started.

Facebook is committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures. If you need assistance or an accommodation due to a disability, you may contact us at accommodations-ext@fb.com.