Albertsons

Sr. Marketing Analyst

Posted on: 15 Feb 2021

Pleasanton, CA

Job Description

Job Description

Albertsons Companies is one of the largest food and drug retailers with 2,300+ stores. The Albertsons Companies family of brands includes some of the most prominent brands in food retailing, with a growing base of loyal shoppers. Thanks to the professionalism, diversity, spirit, and friendliness of our people, we have locations across the U.S.

The Loyalty Department has an opening for a Sr. Marketing Analyst. This position is in Pleasanton, CA.

Position Purpose

The eCommerce Accelerator team drives strategy by synthesizing performance metrics into actionable insights across multiple marketing channels including: Email, Paid Search, Organic Search, Display, Affiliates, Social, Mobile, Video and any other emerging marketing channels. We are passionate about serving our customers across their lifecycle and journeys using relevancy, personalization, and best-in-class CRM.

What we need:

The Senior Marketing Analyst will provide day-to-day insights to drive Albertson's marketing strategy, working closely with marketing channel owners to optimize performance in each channel. This position requires extensive experience with e-commerce properties and a deep understanding of digital data analytics, especially CRM.

Your responsibilities and what will make you successful in Marketing Analytics:

* Preferred experience in eCommerce and / or retail along with email/CRM marketing
* Working knowledge of digital marketing channels as well as full funnel KPIs
* Hands-on experience using enterprise-level digital analytics platforms (e.g. Adobe Analytics, Google Analytics)
* Strong understanding of customer segmentation and behavioral analysis
* A passion for testing, targeting, and optimization of key marketing campaigns, ideally having hands-on customer analytics experience (e.g., CRM, A/B testing, Test vs. Control, Pre vs. Post)
* Proficient SQL skills required; creative SQL writing and comfortable with data wrangling from disparate data sources
* Analyze complex datasets to develop actionable insights that can drive differentiated marketing approaches at both the campaign and customer level across CRM channels (email, paid media, app, push)
* Working knowledge of rules-based last click attribution and algorithmic multi-touch attribution
* Strong Knowledge of Statistical distributions and forecasting
* Expert MS Excel Skills (VLookUps, Sumifs, Indexing, Pivots, VBA, Modeling, etc.)
* Ability to translate complex data into stories reviewed by executive leadership and all levels of the organization

What will make you stand out from the crowd:

* Minimum 5+ years of experience in an analytics role
* BA/BS required in related field and/or equivalent experience, masters preferred
* Expert SQL and MS Excel skills
* Hands-on data visualization experience with BI tools, a plus
* Data obsessed, Problem-Solver with high aptitude for learning!
* Self-motivated and independent who operates with passion, urgency, focus and discipline
* Team player that will enthusiastically take on other assignments to support our team!
* "Yes, we can!" attitude with a positive outlook to match our equally awesome team!

About us

Albertsons Companies is at the forefront of the revolution in retail. With a fixation on innovation and building culture, our team is rallying our company around a unique vision: forging a retail winner that is admired for national strength, deep roots in the communities we serve, and a team that has passion for food and delivering great service.

Albertsons Culture Principles

* Compassion: We always treat each other with kindness and respect
* Team: We always support and recognize each other
* Inclusive: We always value everyone's perspective
* Learning: We always strive to grow and develop ourselves and others
* Competitive: We always act with integrity to win over the customer
* Ownership: We always take actions to drive our success

Physical Environment:

* Work may be performed in a temperature-controlled environment.
* Must sit, stand, or walk for extended periods of time.
* May spend long periods of time at desk or computer terminal.
* Will use keyboards, telephone, and other office equipment during the course of normal workday.
* Stooping, bending, twisting, and reaching may be required in completion of job duties.
* Work day is fast paced; some evening and weekend work may be required.

How to Apply: Interested candidates are encouraged to submit a resume by visiting https://www.albertsonscompanies.com/careers/en/home.html

Diversity is fundamental at Albertsons Companies. We foster an inclusive working environment where the different strengths and perspectives of each employee is both recognized and valued. We believe that building successful relationships with our customers and our communities is only possible through the diversity of our people. A diverse workforce leads to better teamwork and creative thinking, as well as mutual understanding and respect.

The Albertsons Companies policy is to provide employment, training, compensation, promotion, and other conditions of employment without regard to race, color, religion, sexual orientation, gender identity, national origin, sex, age, disability, veteran status, medical condition, marital status, or any other legally protected status.

We support a drug-free workplace -- some positions require applicants offered a position to pass a pre-employment drug test before they are hired.

AN EQUAL OPPORTUNITY EMPLOYER

Albertsons

Boise, ID

In 1939, Joe Albertson, a former Safeway district manager, took $5,000 he saved and $7,500 he borrowed from his wife’s Aunt Bertie, and partnered with L.S. Skaggs to open his first Albertsons store on 16th and State Streets in Boise, Idaho. Joe knew the keys of running a really great store, and it was all about working hard for the customers: give them the products they want, at a fair price, with lots of tender, loving care. Joe was innovative, too. He had one of the first in-store magazine racks in the country along with a scratch bakery and fresh ice cream made in-store. He worked hard, seven days a week, on his vision to build his company, and through his inspiring work ethic and tireless
determination to run the best store, the first store thrived. Just two years later, he had opened two other stores in neighboring communities and grew the fledgling company’s sales to over $1 million by the end of 1941.

Today, Albertsons operates as a banner of Albertsons Companies, one of the largest food and drug retailers in the United States. With both a strong local presence and national scale, the company operates stores across 35 states and the District of Columbia under 20 well-known banners. Albertsons Companies is committed to helping people across the country live better lives by making a meaningful difference, neighborhood by neighborhood. In 2017 alone, along with the Albertsons Companies Foundation, the company gave nearly $300 million in food and financial support. These efforts helped millions of people inthe areas of hunger relief, education, cancer research and treatment, programs for people with disabilities and veterans outreach.