Job Description

Dr.Jart+ is a Korean born skincare brand positioned to become the leader in global life-enriching derma skincare, highlighting the brand's unique combination of science and art. The brand emphasizes its hero strategy or 'hit albums' for franchises such as Cicapair and Ceramidin. Dr. Jart+ is a brand tailored to Millennials and Gen Z, and therefore driving online is a key strategic channel. This opportunity will adapt and localize the brand's cutting-edge Korean innovation, legendary speed-to-market, and engaging digital and social content for Western markets.

Position Summary:

Reporting to the Vice President/General Manager Dr. Jart+ North America, this position will sit in the US and focus on all Western Markets. This position will concept, manage and write product copy for Dr Jart+ for use across all consumer touchpoints inclusive of visual merchandising, online, organic and paid media. This role will collaborate on requests and integrate feedback from various departments including eCommerce, Consumer Engagement, Product Development, Social/Digital, and Visual Merchandising to develop product descriptions and bring concepts to life and ensure cohesiveness of voice and messaging.

About the Job and Responsibilities:

Storytelling

Act as primary writer creating new launch and re-promoting copy across all platforms to ensure consistency in brand messaging

Adopts a 360 mindset to storytelling, with an emphasis on social/digital and eCommerce, in line with brand voice and marketing trends

Develops distinctive storytelling viewpoints in line with copy briefs

Connects the dots to support telling a consistent, cohesive and compelling story across all mediums

Lead the ideation, creation, and execution of copy and content across all consumer touchpoints - bringing campaigns and consumer experiences to life through words

Work closely with Global and Regional Marketing and Creative teams to craft content strategy that supports brand mission and business objectives while maintaining regional relevancy.

Benefit Communication
Conveys product benefits independently in a concise, consumer-first manner while expressing the brand personality

Thinks of ways to improve product communication at every touch point to better resonate with target consumers

Brand Voice
Tailors copy to specific target consumer profiles while maintaining brand equity (with input from senior Creatives, Marketing, Product Development)

Applies consumer insights to developing copy

Brings a fresh voice while respecting and staying true to the legacy of the brand

A passion for great copy in all its forms and the power that it has to inspire and delight

Copyedit and proofread all product descriptions to professional standards when required

Analyze customer reviews to address callouts and gain insights for current and future copy

Qualifications
Qualifications:

About You
10+ years' experience

360 storytelling with a conversational, expertise-driven and authentic voice

Consumer-first benefit and product communication

Concise, 3-5 word stories

Writing for emerging social/online platforms (is a plus)

Understanding of skincare terms to convey benefits

Digital media/agency background (is a plus)

Scrappy collaborator, able to shift gears quickly and pro-actively solution oriented

Passionate about skincare and the Dr. Jart+ consumer (is a plus)

Familiarity with Korean language and Korean culture a plus

How You Will be Successful
Applies new and different ways of thinking to generate new ideas/opportunities while remaining true to the brand

Encourages self & others to be creative in approach to work

Influences externally and internally to gain commitment, agreement and support

Actively and effectively builds relationships with peers and leaders

Creates and sustains environment of trust and collaboration

Quickly adapts to new environments, processes and teams

Proactively seeks diversification of knowledge, skills and abilities, gaining inspiration from all areas

Keeps updated on the business environment and economic situations and understands the impact of the changes on the business

**This job description is intended to describe the general nature, and level of work being performed in this position. It also reflects the general details considered necessary to describe the principle functions of the job identified, and shall not be considered, as detailed description of all the work required inherent in the job. It is not an exhaustive list of responsibilities, and it is subject to changes and exceptions at the discretion of supervisors.

Job: Creative / Design
Primary Location: US-NY-New York
Job Type: Standard
Schedule: Full-time
Shift: 1st (Day) Shift
Job Number: 211411

We are an equal opportunity employer. Minorities, women, veterans, and individuals with disabilities are encouraged to apply. It is Company's policy not to discriminate against any employee or applicant for employment on the basis of race, color, creed, religion, national origin, ancestry, citizenship status, age, sex or gender (including pregnancy, childbirth and related medical conditions), gender identity or gender expression (including transgender status), sexual orientation, marital status, military service and veteran status, physical or mental disability, protected medical condition as defined by applicable state or local law, genetic information, or any other characteristic protected by applicable federal, state, or local laws and ordinances. The Company will endeavor to provide a reasonable accommodation consistent with the law to otherwise qualified employees and prospective employees with a disability and to employees and prospective employees with needs related to their religious observance or practices. Should you wish to apply for this position or any other position with the Company and you believe you require assistance to complete an application or participate in an interview, please contact USApplicantAccommodations@Estee.com.