Facebook

Product Marketing Lead, Small Business Group Growth Programs

Posted on: 6 Feb 2021

Austin, TX

Job Description

Facebook seeks an experienced advertising and product marketing professional with a strong background in product marketing and project management to lead a team that drives global go-to-market and packaging for our small business advertiser solutions. They should be passionate about building customer centric solutions and telling amazing stories in support of our small business audience across the world. The successful candidate must have experience working with product marketing & sales channels to drive successful product growth in a fast paced Internet or online marketing company. They must thrive with cross-functional teams and exhibit excellent critical thinking and digital marketing skills. They must also have experience influencing stakeholders in a highly-matrixed organization.

Product Marketing Lead, Small Business Group Growth Programs Responsibilities

* Manage and lead a team of high performers within Facebook's Business Product Marketing team

* Partner with marketing, sales and product marketing teams to set outbound priorities, define goals and develop effective and compelling solutions

* Partner with the Business Product Marketing team to develop and drive go-to-market through various channels (including public relations, events, speaking opportunities, etc.)

* Collaborate with Business Product Marketing in global markets to distill and surface market intel to shape future products

* Define and scale best practices to drive optimal solutions adoption and new product/platform activation

* Build strong cross-functional relationships and expertly prioritize work to efficiently deploy our finite go-to-market capacity

* Solve global challenges with scaled solutions

Minimum Qualifications

* 8+ years of work experience, including work in marketing, general management, product, consulting, communications, or internet technology, with 3+ years of experience managing teams

* Experience contributing at strategic and tactical levels as well as coaching a team to remove barriers

* Understanding of Facebook's product suite, the industry, global nuances, & client objectives

* Experience solving complex problems with data

* Experience working with sales teams, external clients, and small businesses

* Track record of influencing behavior at a variety of levels in the organization, including cross-functional managers

* Communication and presentation skills

* Flexible team player who thrives in a fast-paced, often ambiguous, environment

Preferred Qualifications

* Masters degree

* Experience with the Facebook family of apps and in mobile advertising to offer solutions to solve clients needs

Locations

About the Facebook company

Facebook's mission is to give people the power to build community and bring the world closer together. Through our family of apps and services, we're building a different kind of company that connects billions of people around the world, gives them ways to share what matters most to them, and helps bring people closer together. Whether we're creating new products or helping a small business expand its reach, people at Facebook are builders at heart. Our global teams are constantly iterating, solving problems, and working together to empower people around the world to build community and connect in meaningful ways. Together, we can help people build stronger communities we're just getting started.

Facebook is committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures. If you need assistance or an accommodation due to a disability, you may contact us at accommodations-ext@fb.com.

Facebook

Menlo Park, CA

Facebook, Inc. provides various products to connect and share through mobile devices, personal computers, and other surfaces worldwide. The company’s products include Facebook that enables people to connect, share, discover, and communicate with each other on mobile devices and personal computers; Instagram, a community for sharing photos, videos, and messages; Messenger, a messaging application for people to connect with friends, family, groups, and businesses across platforms and devices; and WhatsApp, a messaging application for use by people and businesses to communicate in a private way. It also provides Oculus, a hardware, software, and developer ecosystem, which allows people to come together and connect with each other through its Oculus virtual reality products. As of December 31, 2018, it had approximately 1.52 billion daily active users. The company was founded in 2004 and is headquartered in Menlo Park, California.

Similar Jobs