Job Description

Whether it be thousands of years ago or today, great marketing and communication has always shared one common thread - its made use of the best available technology at the time. Today, marketers are using machine learning technology to remove assumptions and develop media based on what truly matters to people, to show deeply relevant creative to each person, and to understand whats truly driving business results. Facebook strives to help innovative businesses usher in this next era of marketing. Facebooks Global Business Marketing team is looking for an experienced, savvy, and energetic marketer, who is passionate about Facebooks ability to help businesses use technology to grow by connecting the right products and services to the right people at the right time. The successful candidate will develop and execute the outbound marketing strategy to support critical performance marketing efforts for advertisers. This person will have the ability to think creatively, to simplify complex concepts and to collaborate with cross-functional partners across regions and verticals to create marketing POVs, narratives, messaging, collateral, digital communications and more. This person will be a strategic thinker, a storyteller and a proactive self-starter with a track record of resilience under pressure. Having a solid understanding of the digital advertising industry and experience creating marketing communications is a must.

Business Marketing Manager, Performance Responsibilities

* Help set the business marketing strategy for performance marketing initiatives globally

* Develop marketing materials to educate, inspire and enable clients and the industry on Facebooks performance marketing solutions

* Collaborate with cross-functional partners to scale work via marketing moments, campaigns and channels to reach relevant audiences and markets

* Ensure that internal teams fully understand the value and nuances of Facebook's performance advertising tools

* Stay abreast of breaking news and trends in the advertising industry

Minimum Qualifications

* 7+ years experience in marketing or advertising, positioning and messaging including account planning, strategic planning, communications planning, marketing communications or product marketing in advertising agencies or marketing organizations

* B2B marketing experience

* Knowledge and energy about the digital advertising industry landscape

* Experience synthesizing complex technology products and client needs into simple, powerful stories

* Thrives in a rapid, ambiguous and high-pressure environment

* Proven project management experience and prioritization skills

* Communication and presentation experience

* Experience balancing multiple projects in a highly cross-functional organization

* Experience with Google Workspace (G Suite) and PowerPoint

Preferred Qualifications

* BA/BS degree in marketing, business, communications, journalism or similar

Locations

About the Facebook company

Facebook's mission is to give people the power to build community and bring the world closer together. Through our family of apps and services, we're building a different kind of company that connects billions of people around the world, gives them ways to share what matters most to them, and helps bring people closer together. Whether we're creating new products or helping a small business expand its reach, people at Facebook are builders at heart. Our global teams are constantly iterating, solving problems, and working together to empower people around the world to build community and connect in meaningful ways. Together, we can help people build stronger communities we're just getting started.

Facebook is committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures. If you need assistance or an accommodation due to a disability, you may contact us at accommodations-ext@fb.com.