Spectrum

Advertising Account Executive

Posted on: 30 Jan 2021

Suffolk, VA

Job Description

Spectrum Reach currently seeks a dynamic Advertising Account Executive for the Elizabeth City, NC and Suffolk / Chesapeake / Virginia Beach, VA media market.

WHAT YOU WILL DO

As a Spectrum Reach Account Executive, you will partner with our local, national and/or advertising agency partners in a consultative, solutions-focused approach to drive revenues across your assigned region. You will have immediate access to innovative and industry-leading products and an expert team of support professionals who will help you find and land new business. If you have strong sales skills and the ability to actively listen to our clients, build relationships and provide expert counsel, you likely have what it takes to be successful on our team. At Spectrum Reach, we offer more than just a job, we offer a career without boundaries!

Spectrum Reach applies insightful research to understand consumer behavior and build targeted, multi-screen media plans personalized for each customer. With offices in 41 states and 147 markets, Spectrum Reach covers over 27 million households throughout the country. As our next Advertising Account Executive, you will blaze a trail and will become an ambassador of our nearly 100+ cable TV networks, and our vast digital media offerings.

WHO WE ARE

At Spectrum Reach, we help advertising clients harness industry-leading research and marketing data and to exceed their advertising needs across multiple media platforms. We do this better than anyone else in the industry by providing our clients with access to Spectrum Reachs unique marketing platforms of choice. From traditional commercial advertising to exciting new possibilities in interactive media and multi-screen solutions, Spectrum Reachs consultative team brings more than 22,000 advertising clients world-class creative and innovative advertising solutions.

WE ARE LOOKING FOR

* This role is best suited for individuals who are self-motivated, passionate and driven to succeed. Your deep knowledge of how advertising works and how great local targeted advertising can grow your clients sales and bottom line will be a key asset as you build your career with Spectrum Reach.
* Qualified applicants will have at least 2 years of proven successful sales experience.
* Ideal candidates will have 2 years experience in digital media, marketing, TV, radio, cable, online or print media sales with a proven track record of building lasting client relationships.
* Successful account executives are engaged prospectors who connect with clients daily and have the ability to uncover client needs and present advertising solutions that deliver results and earn repeat business.
* Prior knowledge of advertising and CRM software is preferred. (Salesforce, Strata, Scarborough, Polk, Nielsen, and etc.)
* A Bachelor's degree, 4 + years related experience and/or equivalent training is preferred.

Driving is a requirement for this position. Applicants must possess and maintain a valid Drivers License, reliable transportation, and a safe driving record.

For more information on Spectrums benefits, please click here.

Spectrum

New York, New York

Time Warner Cable (TWC) was an American cable television company. Before it was purchased by Charter Communications on May 18, 2016, it was ranked the second largest cable company in the United States by revenue behind only Comcast, operating in 29 states. Its corporate headquarters were located in the Time Warner Center in Midtown Manhattan, New York City, with other corporate offices in Stamford, Connecticut; Charlotte, North Carolina; and Herndon, Virginia. From 1971 to 1981, Time Warner Cable, as Warner Cable, owned Dimension Pictures.

It was controlled by Warner Communications, then by Time Warner. That company spun off the cable operations in March 2009 as part of a larger restructuring. From 2009 to 2016, Time Warner Cable was an entirely independent company, continuing to use the Time Warner name under license from its former parent (including the "Road Runner" name for its Internet service, now Spectrum Internet).

In 2014, the company was the subject of a proposed purchase by Comcast Corporation, valued at $45.2 billion; however, following opposition to the deal by various groups, along with plans by the U.S. government to try to block the merger, Comcast called off the deal in April 2015. On May 26, 2015, Charter Communications announced that it would acquire Time Warner Cable for $78.7 billion, along with Bright House Networks in a separate $10.1 billion deal, pending regulatory approval.

The purchase was completed on May 18, 2016; Charter had continued to do business as Time Warner Cable in its former markets, but has now re-branded these operations under the Spectrum brand in most markets (even Charter launched this brand in 2014), though it will continue to use the roadrunner.com email addresses and adelphia.net email addresses to new customers.

 

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