Job Description

Ally and Your Career

Ally Financial only succeeds when its people do - and that's more than some cliche people put on job postings. We live this stuff! We see our people as, well, people - with interests, families, friends, dreams and causes that are all important to them. Our focus is on the health and safety of our teammates as well as work-life balance and diversity and inclusion. From generous benefits to a variety of employee resource groups, we strive to build paths that encourage employees to stretch themselves professionally. We want to help you grow, develop, and learn new things. You're constantly evolving, so shouldn't your opportunities be, too?

The Opportunity

The Marketing Manager will be responsible for supporting the strategy, development and execution of Enterprise CRM programs, including servicing communication. This position will play a primary role in growing and retaining relationships with Ally customers across all lines of business.

The Work Itself

* Collaborate with cross functional team to develop, execute and manage measurable CRM programs to promote engaging content to current Ally Deposits, Auto, Mortgage and Invest customers to deepen relationships
* Operate as the primary point of contact for Customer Servicing Communications, representing marketing in Incident Response Team meetings, making recommendations and leading the execution team within tight deadlines and occasionally during evening/weekend hours
* Utilize proper approval processes with the business, marketing leadership, legal, and compliance teams
* Work with agency partners (external and internal) to execute multi-channel creative asset development for all campaign creative
* Work alongside Marketing Partners to maximize multiple channels such as digital, email, print and other media to deploy programs and reach customers at the right time and place
* Successfully navigate across the organization, communicating with key partners, including channel and product owners, legal and compliance, operations, IT and more
* Assist in preparing and delivering executive communications, updates, read outs and recommendations

The Skills You Bring

* Bachelor's Degree in Business, Marketing, Communications, or related field.
* Strong oral and written communication skills, including presenting to senior leaders.
* Strong Microsoft Office skills with expertise in PowerPoint.
* Ability to build effective working relationships with colleagues inside and outside the organization.
* Ability to build strong relationships with internal business partners and experience working with multiple business partners in a collaborative and team-oriented manner.
* Strong ability to multi-task, be detailed and self-motivated.
* Works well under pressure and is able to meet tight deadlines.
* Ability to work and make decisions independently.
* Creative mind with an ability to conceive, communicate and deliver innovative ideas.
* 5-7 years of professional experience in a marketing or business-related field.
* 5 plus years of experience in Customer or Email focused Marketing.
* Knowledge of financial services business a plus.

How We'll Have Your Back

Ally's compensation program offers market-competitive base pay and pay-for-performance incentives (bonuses) based on achieving personal and company goals. But Ally's total compensation -- or total rewards -- extends beyond your paycheck and is designed to support and enrich your personal and professional life, including:

* Time Away: competitive holiday and flexible paid-time-off, including time off for volunteering and voting.
* Planning for the Future: plan for the near and long term with an industry-leading 401K retirement savings plan with matching and company contributions, student loan and 529 educational assistance programs, tuition reimbursement, and other financial well-being programs.
* Supporting your Health & Well-being: flexible health and insurance options including dental and vision, pre-tax Health Savings Account with employer contributions and a total well-being program that helps you and your family stay on track physically, socially, emotionally and financially.
* Building a Family: adoption, surrogacy, and fertility support as well as parental and caregiver leave, back-up child and adult/elder day care program and child care discounts.
* Work-Life Integration: other benefits including LifeMatters Employee Assistance Program, subsidized and discounted Weight Watchers program and other employee discount programs.

Who We Are

Ally Financial is a customer-centric, leading digital financial services company with passionate customer service and innovative financial solutions. We are relentlessly focused on "Doing it Right" and being a trusted financial-services provider to our consumer, commercial, and corporate customers. For more information, visit www.ally.com.

Ally is an equal opportunity employer committed to diversity and inclusion in the workplace. All qualified applicants will receive consideration for employment without regard to age, race, color, sex, religion, national origin, disability, sexual orientation, gender identity or expression, pregnancy status, marital status, military or veteran status, genetic disposition or any other reason protected by law.

We are committed to working with and providing reasonable accommodation to applicants with physical or mental disabilities. For accommodation requests, email us at work@ally.com. Ally will not discriminate against any qualified individual who is capable of performing the essential functions of the job with or without reasonable accommodation.